Are NFTs the Future of Brand Loyalty?
Alkimi Exchange's Ben Putley on Transparency, Fees and Emissions in Programmatic Advertising
"You wouldn't buy a house by looking through the letterbox." In our latest TTTV, Ben Putley, CEO and founder of Alkimi Exchange joins Ciaran O'Kane at the whiteboard. In this session, Ben dives deep on what blockchain and Web3 tech [...]
Eidgensi's Georges Tertois on Web3's greatest opportunities
Georges Tertois, GM and co-founder at Eidgensi joins ExchangeWire's head of content John Still to discuss what the biggest opportunities are in the nascent world of Web3. In this discussion, Georges gives his insight on: • the functional applications of [...]
How Will Web3 Change Advertising?
Meta's Evelina Lye on the Potential of Web3
In this latest VoxPop, Evelina Lye, co-founder of UNTAM3D and head of marketing for creators and media, APAC at Meta, joins ExchangeWire's John Still to discuss the practical use cases for web3 and the current barriers to entry to the [...]
“People care about Web3 now.”: a discussion with Ben Putley, Alkimi Exchange
Web3’s practical applications are already being felt across various industries. From finance and healthcare to education and gaming, Web3 is providing new opportunities for individuals and businesses to communicate, interact and transact. Advertising is no different, and Alkimi Exchange sits at [...]
Is this the dawn of advertising's generative AI era?
What Web3 means for e-commerce
Blockchain, the Metaverse, NFTs: Making Web3 Work
Is Web3 the next phase of the internet - or just a phase?