The Wires 2025: Third Wave of Judges Revealed
As ExchangeWire’s ninth The Wires Awards edges closer, we reveal the third wave of judges who will be assessing this year’s entries… As the year progresses and entries begin to roll in, we feel excitement building for The Wires 2025. For [...]
Digest: LinkedIn introduces New Video Ad Options; US Bill Targets Apple’s App Store Control; EU Takes Action Against Member States
In today’s Digest, we cover LinkedIn’s launch of new video ad options, a US bill challenging Apple’s app store dominance, and the EU’s legal action against member states over failure to comply with the Digital Services Act. LinkedIn introduces New Video [...]
Beyond Context: How AI-powered Intention Models are Reshaping Digital Advertising
Fabio José Arnau Gallardo, VP of Performance at Seedtag, looks at how AI-powered intention models are reshaping advertising, exploring their real-world impact across industries, and the future of advertising in a privacy-first world. Contextual targeting has transformed remarkably over the [...]
Digest: Google Broadens Content and Advertising Arsenal; TikTok Faces Regulatory Heat While Eyeing US Ban Reprieve
In today’s Digest, we discuss Google broadening its content and advertising arsenal, TikTok facing regulatory heat while eyeing political reprieve, and Spotify adding podcast inventory to its ad exchange. Google Broadens Content and Advertising Arsenal Google is making moves across both content [...]
ATS Singapore 2025: What to Expect
ExchangeWire's ATS Singapore returns this July for its 14th anniversary in the APAC region. ATS Singapore 2025 will bring together the very best of the APAC ad tech scene. This year will mark the event’s 14th anniversary in the region, [...]
Digest: US Seeks to Break Up Google’s Online Ad Business; Temu Abandons Chinese Imports Model to Avoid Tariffs
In today’s Digest, we cover Walmart’s decision to drop plans to white-label its ad tech stack, Temu’s pivot away from Chinese imports to avoid US tariffs, and Google’s expansion of AI Mode in Search. US Seeks to Break Up Google’s Online [...]
ExchangeWire on Facebook's Publisher Monetisation and Banijay's Potential ITV Tie-up
In this team episode of the MadTech Podcast, Aimee Newell Tarín is joined by Rachel Smith and John Still to discuss the latest in media, marketing and commerce. They look at Banijay Group’s interest in ITV, publishers seeing referral traffic spike [...]
Google and the Ad Tech Butterfly Effect
In her latest column, ad tech expert Shirley Marschall looks at the power of Google, and why the industry still dances to the tunes coming out of Mountain View... How exhausting it must be to be the “most loved” and “most [...]
The Stack: Chatbots, Commerce, and Competition
This week, AI and e-commerce collided in fresh and fascinating ways. In today’s MadTech Daily, we discuss Mark Zuckerberg’s plans for the new Meta AI app, the latest between Epic Games and Apple, as well as Microsoft’s earnings for Q1 [...]
the 7Stars’ Adam Chugg on Brand Safety, Shifts in Meta’s Moderation and Social Strategy
In this MadTech Podcast special, ExchangeWire editor Aimee Newell Tarín is joined by Adam Chugg, head of data and tech at media agency the7stars to talk all things social media. Chugg discusses: The current state of social media New policies shaping the social [...]
Popular Tradertalks
Latest Posts
-
The Wires 2025: Third Wave of Judges Revealed -
Digest: LinkedIn introduces New Video Ad Options; US Bill Targets Apple’s App Store Control; EU Takes Action Against Member States -
Beyond Context: How AI-powered Intention Models are Reshaping Digital Advertising -
Digest: Google Broadens Content and Advertising Arsenal; TikTok Faces Regulatory Heat While Eyeing US Ban Reprieve -
ATS Singapore 2025: What to Expect
Follow ExchangeWire