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the 7Stars’ Adam Chugg on Brand Safety, Shifts in Meta’s Moderation and Social Strategy 


In this MadTech Podcast special, ExchangeWire editor Aimee Newell Tarín is joined by Adam Chugg, head of data and tech at media agency the7stars to talk all things social media. 

Chugg discusses: 

  • The current state of social media
  • New policies shaping the social media landscape 
  • Why there’s still value in organic social content 
  • How verification can address concerns around trust, authenticity and misinformation 
  • What brands and advertisers should prioritise when planning their social strategies