Aimee Newell Tarín
Editor
Articles by Aimee
Omnicom Acquisition of IPG Confirmed; TikTok Requests Emergency Injunction Against US Ban; CMA Investigating Outbrain and Teads Merger
News in brief: Omnicom Acquisition of IPG Confirmed; TikTok Loses Appeal Against US Ban; CMA Investigating Outbrain and Teads Merger Omnicom Acquisition of IPG Confirmed Following news that Omnicom was in advanced talks to buy Interpublic Group (IPG), the deal has now [...]
Omnicom to Buy IPG? The Observer Sale Given Go Ahead; Channel Factory Seeks Backer
News in brief: Huge Agency Merger on the Horizon? Go Ahead Given for The Observer Sale; Channel Factory Seeks Backer; Perplexity Adds Publishers to Ad Revenue Program Omnicom to buy IPG? Huge agency news broke on Sunday evening, as Omnicom is reportedly [...]
Microsoft Accuses FTC of Leaking Antitrust Investigation; Amazon Breaks New Black Friday Record and Releases AI Models
News in brief: Microsoft Accuses FTC of Leaking Antitrust Investigation; Amazon Breaks New Black Friday Record and Releases AI Models Microsoft Accuses FTC of Leaking Antitrust Investigation Last week, news broke that the US Federal Trade Commission (FTC) had opened an antitrust [...]
Nexxen’s Steven Broadhead on the Power of ACR Data
Steven Broadhead, MD EMEA at Nexxen discusses the power of ACR data. He examines strategies for its use, and how it can give advertisers an advantage in the evolving TV landscape. In recent years, the explosion of streaming services has significantly [...]
UK Ad Spend to Grow 7.5% in 2024; Temu Leans into Faster Delivery; Walmart Completes VIZIO Acquisition
News in brief: UK Ad Spend to Grow 7.5% in 2024; Temu Leans into Faster Delivery; Walmart Completes VIZIO Acquisition UK Ad Spend to Grow 6.8% in 2024 Global ad spend in 2024 is set to grow by 6.8% to reach a [...]
Brands Look to Change Agency Remuneration Models; OpenAI Considers Advertising; OpenAI Sued by Canadian Media
News in brief: Brands Look to Change Agency Remuneration Models; OpenAI Considers Advertising; OpenAI Sued by Canadian Media Brands Look to Change Agency Remuneration Models Three quarters of multinational brands are looking to change their agency remuneration model within the next three [...]
Canada Sues Google for Anticompetitive Ad Tech; X Attempts to Lure in Advertisers with Shopify Credit Match; Temu Overtakes eBay in AUS
News in brief: Canada Sues Google for Anticompetitive Ad Tech Practices; X Attempts to Lure in Advertisers with Shopify Credit Match; Temu Overtakes eBay Market Share in AUS Canada Sues Google for Anticompetitive Ad Tech Practices All eyes are on Google, and [...]
The Stack: The Latest on Google’s Legal Battles; AUS Passes Bill Banning Social Media for Under 16s
This week on The Stack: The Latest on Google’s Legal Battles; Social Media Under Growing Scrutiny; Today’s MadTech Daily This week, Google wrapped up its ad stack court face-off against the DOJ. Closing arguments were made by both parties. Now, the [...]
Popular Tradertalks
Latest Posts
-
2025 Predictions: Innovation -
Global Ad Spend to Surpass $1tn in 2024; TikTok Shop Launches in Spain; European Regulators Examine Google and Meta’s Ad Partnership -
Rewriting the Rules: How 2025 Will Redefine Brand Safety in Media -
Omnicom Acquisition of IPG Confirmed; TikTok Requests Emergency Injunction Against US Ban; CMA Investigating Outbrain and Teads Merger -
Omnicom to Buy IPG? The Observer Sale Given Go Ahead; Channel Factory Seeks Backer
Follow ExchangeWire