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  • The Stack: Growth, Fines & Streaming

    This week, the digital economy delivered a tale of two trajectories: advertising and streaming surged ahead, while regulators intensified their crackdown on platform power. In today’s MadTech Daily, we cover ChatGPT and Roblox facing the EU’s toughest platform rules, Elon [...]

  • DoubleVerify Reports 39% Growth in CTV Impression Volume in the UK

    As connected TV ("CTV") adoption continues accelerating across Europe, the Middle East, and Africa ("EMEA"), new data from DoubleVerify ("DV"), the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, found that CTV impression volume [...]

  • DoubleVerify Study: 40% of Viewers Respond Positively to Repeated Ads During Streaming Content

    As live sports audiences increasingly shift to streaming, new research from DoubleVerify, the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, explores how viewers engage with live sports and advertising around major events like the World [...]

  • The Stack: AI Reshapes Media

    This week, AI continued to reshape media, advertising and streaming, while major leadership changes and industry deals signalled the next phase of competition across the digital landscape.

  • Digest: ITV & Sky Strike $2.1bn TV Deal; Uber Stalls Europe Delivery Push

    In today’s Digest, we discuss Sky agreeing to a £1.6bn deal to acquire ITV’s broadcast and streaming business, Uber pausing its European Eats expansion amid its pursuit of Delivery Hero, and Alibaba Cloud capturing 40.1% of China’s AI cloud market.

  • New York Post Partners with VideoElephant to Launch its First Fast Channel

    New York Post Media Group (NYPMG), home of The New York Post, The California Post, Page Six, Page Six Hollywood, and Decider, is launching a new FAST channel in collaboration with VideoElephant Fast Managed Services. The deal expands VideoElephant's longstanding [...]

  • Digest: Fox Strikes $22bn Roku Deal; Pinterest Adds Amazon Storefront Links 

    In today’s Digest, we discuss Fox agreeing to a USD$22bn Roku Deal to boost streaming, Pinterest adding Amazon storefront links, and e-commerce giant Coupang being fined a record sum over a data breach.

  • MarkApp and VIZIO Ads Expand Premium CTV Reach Across Smart TV Environments

    MarkApp has announced a strategic collaboration with VIZIO Ads, expanding access to premium Connected TV opportunities across smart TV environments. The partnership strengthens MarkApp’s ability to support advertisers, agencies, and trading partners with scalable CTV activation, improved audience reach, and stronger [...]

  • Global Study: YouTube Leads Global Streaming Ad Investment Growth

    As streaming TV continues reshaping the global media landscape, new research from DoubleVerify ("DV"), the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, shows marketers are increasing investment across the world’s largest streaming platforms, [...]

  • The Stack: AI, Ads, Streaming

    This week, AI innovation, streaming expansion, and advertising transformation dominated headlines as ad tech and media giants pushed deeper into the future of digital consumption. In today’s MadTech Daily, we look at The Telegraph and AMI launching a £1m media [...]