AdPlayer.Pro, proveedor global de tecnología de publicidad en vídeo SaaS, ha sido certificado oficialmente como Socio Tecnológico bajo el Ad Manager Technology Partner Program de Google, lo que confirma que su solución de reproductor de anuncios de vídeo cumple con [...]

AdPlayer.Pro, a global provider of SaaS video ad technology, has been officially certified as a Technology Partner under Google's Ad Manager Technology Partner Programme, confirming that its video ad player solution meets the program's technical compliance standards. According to the company's [...]

This week Shirley Marschall casts her eye over Google's AI search moves and new CMA rules, asking whether visibility ever converts to value… Google’s latest move to AI-ify search, not just by bolting an AI Overview but by turning search itself [...]

In today’s Digest, we cover Google introducing Search Profiles in Discover, Roblox expanding ads to children under 13, and Singtel securing AI funding through a partnership deal in Singapore. 

In today’s Digest, we cover Google coming under UK scrutiny over its use of publisher content in AI products, InMobi and Scope3 launching an autonomous media buying agent, and DeepSeek nearing a $7bn funding round. 

In today’s Digest, we cover Perplexity facing a CNN lawsuit over a copyright dispute, Amazon launching new bidstream signal tools, and Pichai downplaying fears around ‘Google Zero’. 

In today’s Digest, we cover ITN launching YouTube subscriptions for archive content, AI guardrails being removed from Meta and Google’s models, and Pope Leo challenging Big Tech in a new AI encyclical.

MarkApp has become an official Google Authorised Buyer, marking an important step in the company’s continued development as a global programmatic infrastructure platform.  The certification reinforces MarkApp’s ability to connect advertisers, agencies, and trading partners to premium programmatic inventory through a [...]

In today’s Digest, we look at whether Uber is still keen on Delivery Hero, plus Google’s latest commerce move and a new app ahead of the World Cup.

This week, agency AI-driven advertising took a leap forward, while governments tightened their grip on Big Tech and platforms raced to evolve their ecosystems. In today’s MadTech Daily, we discuss Meta being found in breach of EU law over child [...]