It’s summer holiday season, and Shirley Marschall is looking at AI and the paradox of choice…

Locala, an advertising platform specialising in geolocation, presented the sixth edition of its "Retail Insights" report at the Cannes Lions festival. This new edition provides an overview of retail trends in France and internationally and analyses the profound changes reshaping [...]

During the 73rd Cannes Lions International Festival of Creativity, Mirakl, the Operating System for Intelligent Commerce, and Broadsign, the leading global platform for managing and monetising out-of-home (OOH) media, announced a strategic partnership that bridges the gap between digital retail [...]

Ogury, the global ad tech company powered by Persona Intelligence, today (18th June, 2026) announced a new collaboration with NIQ, the world’s leading consumer intelligence company. Through the collaboration, Ogury will integrate NIQ’s GeoPurchase data into its Persona Intelligence Engine, [...]

In today’s Digest, we look at whether Uber is still keen on Delivery Hero, plus Google’s latest commerce move and a new app ahead of the World Cup.

During the holiday season, Ubisoft, in collaboration with media platform Displayce, agency Artefact, and SSP VIOOH, deployed a programmatic DOOH campaign across four countries (United Kingdom, France, Germany, Australia). The objective was to strengthen awareness of the game Just Dance [...]

The latest in ad tech…from Meta adding extra fees for advertisers in Europe, to UK ministers extending discussions on AI regulation. On today's MadTech Daily, we look at Ofcom taking action against social media platforms for their failure to protect [...]

Today’s digest looks at the ads dominating OpenAI’s trial of ads on ChatGPT, Walmart announcing the phase-out of Vizio accounts on its TVs, and the Trump Administration drawing up new rules following its clash with Anthropic.  Retail and grocery brands dominate [...]

Kevel, the API-first retail media technology company, today (25th February, 2026) announced the launch of its native Adobe Experience Platform (AEP) Destination, enabling retailers, marketplaces, and commerce media platforms to activate first-party audience data in real-time for retail media campaigns. The [...]

Thrad, the pioneer in AI-native advertising infrastructure for conversational AI, has announced the launch of Thrad for Retailers. This first-of-its-kind solution is designed specifically to help retailers monetise their AI assistants, marking a fundamental shift from traditional keyword-based search to [...]