• Vodafone Leverages GumGum’s Contextual Intelligence Platform

    GumGum and Vodafone have announced a successful strategic partnership which has seen the multinational telecommunications company successfully leverage GumGum’s contextual intelligence platform, VerityTM, to increase purchase intent around the popular Samsung Galaxy Z Flip3; a compact, foldable phone. As part of [...]

  • Total Media Solutions Announces Strategic Partnership with Content Ignite

    Total Media Solutions, the publisher-first advertising technology company, has announced its partnership with ad tech company, Content Ignite, bringing highly viewable, new contextual ad formats to its publisher clients.  Through this strategic collaboration, Total Media Solutions’ publisher clients will be able [...]

  • Foundry Renews Recommendation Partnership with Outbrain

    Outbrain, a leading recommendation platform for the open web, has confirmed a multi-year renewal of its global strategic partnership with Foundry, formerly IDG Communications, the world’s leading technology publisher.  Since 2014, the partnership has seen Foundry leverage Outbrain’s Solution tools across [...]

  • Passendo Signs New Strategic Partnerships as it Continues Growth Trajectory in Europe

    Award-winning, Copenhagen-based email ad server and SSP Passendo has gone live with new integrations in Italy and Germany as it continues on its journey of rapid growth - building out a growing number of strategic integrations and further positioning itself [...]

  • Adsquare Partners with DSP Displayce

    June 27th, 2022 - Global audience and location intelligence company Adsquare has partnered with Displayce, a European programmatic DOOH DSP designed to optimise the purchase, impact, and quality of DOOH campaigns. Thanks to this platform, agencies can access the largest [...]

  • DoubleVerify Launches New Carbon Emissions Measurement Offering Powered by Scope3

    DoubleVerify , a leading software platform for digital media measurement, data, and analytics, announced an exclusive partnership with Scope3, the pre-eminent source of truth for supply chain emissions data for organisations seeking to make carbon-aware business decisions. The DV/Scope3 partnership will [...]

  • RTB House Announces its Membership of the GARM Initiative

    RTB House, a global company that provides state-of-the-art marketing solutions for leading brands and agencies, has announced its membership with GARM (The Global Alliance for Responsible Media). This project-based partnership reinforces RTB House’s commitment to online brand safety in advertising, [...]

  • Asiaray Media Group Extends Partnership with Hivestack in Mainland China

    Hivestack, the world’s leading, independent programmatic digital out-of-home (DOOH) ad tech company today (June 20th, 2022) announced an extension to its partnership with Asiaray Media Group Limited, an outstanding out-of-home (OOH) media company with a strategic focus on mega transport [...]

  • Picnic Goes All-In on Green Media, Teaming with Scope3 to Make 100% of Campaigns Net Zero

    Picnic, the social display marketplace, today (June 17th, 2022) announced that it will now measure and automatically compensate the cost of supply chain emissions for all media campaigns across its advertising customer base.   The announcement, made in partnership with [...]

  • IAS & Spotify Join Forces to Establish a Brand Safety Solution for Podcast Advertisers

    Integral Ad Science and Spotify have announced a new partnership to establish a third-party brand safety solution for podcast advertisers. The companies will embark on rigorous analysis to help the industry understand the tools and resources necessary to effectively deliver [...]