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The MadTech Podcast
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Commercial Opps 2025 Updated
TraderTalkTV
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    digitalAudience’s Ruben Niet on Data Collaboration
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PressBox
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    DoubleVerify Debuts First-of-Its-Kind Attention Measurement for Social, Launching with Snap
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    Hachette Livre, Decentriq, and First-id Pioneer Privacy-First Data Activation through Clean Rooms
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    Viomba and Nexd to Join Forces to Advance Attention-Centric Creative Advertising
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Social Media Isn’t Social. It’s Just Media.

Social Media Isn’t Social. It’s Just Media.

In part one of this three part perspective, Dan Gee, managing director and co-founder of Media Futures Market, makes the case of why social media is not really social anymore.

Digest: Google’s Emissions Surge 51%; Canada Drops Tech Tax Amid Trump Trade Talks

Digest: Google’s Emissions Surge 51%; Canada Drops Tech Tax Amid Trump Trade Talks

In today’s Digest, we discuss Google’s soaring carbon emissions, Canada dropping a tech tax amid Trump trade talks, and Facebook requesting Meta AI access to unshared camera roll photos. Google’s Emissions Surge [...]

Latest Features

  • Journey Further’s Tom Bottomley on Programmatic DOOH, Omnichannel Measurement, and Multi-Market Activation 
    Journey Further’s Tom Bottomley on Programmatic DOOH, Omnichannel Measurement, and Multi-Market Activation  Yesterday
  • Digest: Google Launches Offerwall to Boost Publisher Revenue; IAB Launches Framework to Standardise Gaming Ad Metrics
    Digest: Google Launches Offerwall to Boost Publisher Revenue; IAB Launches Framework to Standardise Gaming Ad Metrics Yesterday
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Research
Reports on insights and attitudes
  • Fragmentation in CTV: What are the Key Challenges?
    Fragmentation in CTV: What are the Key Challenges?
  • The ExchangeWire Media Pulse: H2 2024
    The ExchangeWire Media Pulse: H2 2024
  • The State of Data and Tech Maturity for Brands in APAC
    The State of Data and Tech Maturity for Brands in APAC
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ExchangeWire TV

Watch exclusive interviews with industry leaders discussing the latest trends and insights

“You Can’t Be Scared of Tech”: Rob Bradley, CNN at Cannes 2025

“You Can’t Be Scared of Tech”: Rob Bradley, CNN at Cannes 2025

We caught up with Rob Bradley, Senior Vice President - Digital Revenue, [...]

“Advertising Needs to Be Reinvented.”: Laura Desmond, CEO of Smartly at Cannes 2025

“Advertising Needs to Be Reinvented.”: Laura Desmond, CEO of Smartly at Cannes 2025

Laura Desmond, CEO at Smartly, welcomes ExchangeWire's John Still to Smartly's beautiful [...]

“Curation Shifts the Balance of Power Back to Media Owners”: A Coffee With Fern Potter, Multilocal

“Curation Shifts the Balance of Power Back to Media Owners”: A Coffee With Fern Potter, Multilocal

In our latest coffee-based conversation, Multilocal's Fern Potter delves into the evolving [...]

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digitalAudience’s Ruben Niet on Data Collaboration

Ruben Niet, founder and CEO of digitalAudience, joins ExchangeWire's John Still in [...]

“Retail Media Shouldn’t Just Be A Line on the Plan”: A Coffee with Alex Walker, Havas Market

“Retail Media Shouldn’t Just Be A Line on the Plan”: A Coffee with Alex Walker, Havas Market

In the latest in our new video series revolving around coffee-based conversation, [...]

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