Nitro, Overwolf’s monetisation platform for browser-based games and gaming content websites, and Base44, the AI-powered app-building platform, today (5th November, 2026) announced the Base44 x Nitro Web Game Contest. The competition challenges developers, builders, and creators to turn their ideas [...]

Precision data and technology company 51Degrees is launching a new product that will help website owners, advertisers, and their technology partners to filter and manage non-human traffic in order to save costs, protect their IP and boost the value of [...]

In today’s digest, Apple defends its WebKit crackdown on ad tech identity resolution and signals more to come, YouTube tests AI answers at the top of search results, and Meta removes contract language over scraping business websites for AI training

C-Centric has launched Cross-Site Agentic Transfer (X-AT), an Agentic AI solution that enables consumers to have conversations and make transactions with a brand’s trained AI agent directly within ads on publisher websites. Until now, when consumers wanted more information about a [...]

In today’s Digest, we cover the ASA awareness campaign returning with expanded industry inventory, including Netflix and Waitrose, TikTok settling a children’s privacy case for $400m, and Taptap Digital acquiring Skyrise to expand in Europe. 

Pierre Bertin, Head of International Business Development at Roller Ads looks at the changing face of web push advertising...

Quelques mois après le lancement de sa CMP immersive intégrant la vidéo au cœur du bandeau cookies, Axeptio révèle une nouvelle direction artistique qui traduit sa vision du consentement : une expérience premium, engageante, expérientielle, et pleinement intégrée à l'identité [...]

Several months after launching its immersive consent management platform, with video built directly into the cookie banner, Axeptio is introducing a new creative direction that reflects its vision of consent: a premium, engaging, and experiential moment, fully integrated into each [...]

44.4% of domains now fall below accepted quality thresholds, according to Picnic’s Inventory Quality Report 2026, highlighting a growing gap between the scale of digital supply and the value it delivers. Based on analysis of more than 120,000 domains, the report [...]

adWMG announces the launch of a new self-service monetisation platform designed to give web publishers full control over the creation, setup, and deployment of advertising formats without the need for manager involvement or technical back-and-forth. The platform is part of [...]