Weekly Roundup: LATAM

  • Brazil Against Fake News During Elections; ‘Omnishopper’ Consumer Behaviour

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  • Omnicom Launches Adylic Unit in Latam; Seedtag Debuts in Brazil

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  • LATAM Leads Digital Ad Revenues; Teads Grows Brazilian Reach to 1.2bn People/Month

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  • Brazilian Black Friday Below Expectations; In Loco Launches Programmatic Platform for OOH Media

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  • Audio.ad Introduces DSP; LATAM Advertisers Willing to Pay More for Brand Safety

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  • High Expectations for E-commerce During Black Friday in Brazil; Tassinari Leaves Criteo & Joins Taboola

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  • LATAM Digital Ad Market to Reach USD$41bn in 2021; Globo Group Closes DMP Deal with Salesforce

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  • TuneIn Closes Exclusive Deal with Audio.ad in LATAM; IAB Brazil Presents New President for 2018

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  • OOH: Fastest Growing Media Platform in Brazil This Year; Adsmovil Joins IAB to Promote Ads.txt in LATAM

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  • Video Ads Represent 20% of Digital Investments in Brazil; DynAdmic Presents 5 New Formats

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