The global guide for the Ad Tech and Mar Tech industry


  • Brand Safety on Marketers' Minds; Sublime Skinz Expands in Europe

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  • New Acceptable Ads Criteria; Protected Media Launches Pre-Bid Solution

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  • PreBid by OpenX; Adjust Expands to India

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  • Consumers Want Benefits from Data Sharing; Video Is Key for App-Install Success

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  • Mobile Soars in Eastern Europe; AppNexus Acquired by AT&T

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  • How to Stay Ahead of the Personalisation Game

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  • IAB Lab Publishes Tech Specs; AppLift & Gamewheel Co-operate

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  • Increase in Publisher Revenues; Sizmek & PubMatic Join Forces

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  • Quality & Brand Safety is Possible with Programmatic Native

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  • The Power of Native: Q&A with Lee Gibson, Adyoulike

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