In a tough and competitive startup environment, European industry recognition, which applauds a company's ability to innovate in an established ad-tech ecosystem, is surely a valuable accolade for any ad-tech startup. Following Adludio's recent 'Best Ad Tech/Marketing Start Up' award [...]

The UK ad tech industry is a thriving, cutting-edge, globally renowned talent hub; but success is by no means guaranteed for start-ups. While programmatic advertising spend in the UK is predicted to reach £2.5bn this year, new arrivals must navigate [...]