ATS London 2022 - Why Contextual Is Creating Brand New Opportunities
In the wake of identifier depreciation and consumer-led pushback against targeted advertising, is contextual set to become the cornerstone of digital marketing? Our panel came together at ATS London 2022 to discuss the wealth of opportunities contextual advertising brings to the table for brands.
Mat Broughton -ExchangeWire
Olya Dyachuk -Heineken