The Road to ATS London: Industry Obsessions in 2023
It's a change of pace for this week's episode of The MadTech Podcast; we're bringing you the highlights from our Industry Obsessions in 2023 panel discussion from The Road to ATS London. This event, which was exclusive to agencies, brands, [...]
Mobile, measurement, and the pivot to privacy
As privacy regulations have tightened, the landscape of mobile advertising has faced significant overhaul. Alongside the deprecation of third-party cookies, the implementation of Apple’s App Tracking Transparency (ATT) framework has created a fresh challenge for mobile advertisers. Not only has the [...]
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