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The MadTech Podcast
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Commercial Opps 2025 Updated
TraderTalkTV
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    Helping Publishers Understand Data Better: Terry Hornsby, Mantis
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  • Adform’s Jochen Schlosser on the End of Xandr and the Future of the DSP
    Adform’s Jochen Schlosser on the End of Xandr and the Future of the DSP
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PressBox
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    Pixalate’s Q2 2025 LATAM Click Fraud Benchmark Reports for Mobile Apps, Desktop Web, & Mobile Web
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    Pixalate’s Q2 2025 North America Click Fraud Benchmark Reports for Mobile Apps, Desktop Web, & Mobile Web
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“Brand Building is a Long-Term Game”: A Coffee With Charley Day, The Kite Factory

Charley Day, Kite Factory

In this episode of A Coffee With... Charley Day, head of insight at The Kite Factory, joins ExchangeWire's head of content John Still to discuss: Focusing on audience values in [...]

Predictions 2026–2030: The Good, The Bad, and the Made-Up

Predictions 2026–2030: The Good, The Bad, and the Made-Up

In her latest column, Shirley Marschall kicks-off Q4 with her own take on annual end of year predictions...

Digest: Google’s Ad Tech Trial Nears Judge’s Decision; Amex and Duolingo Launch Ad Platforms; Mozilla Partners with Index Exchange

Digest: Google’s Ad Tech Trial Nears Judge’s Decision; Amex and Duolingo Launch Ad Platforms; Mozilla Partners with Index Exchange

In today’s MadTech Daily, we cover Google’s ad tech trial nearing a judge’s decision, Amex and Duolingo launching ad platforms, and Mozilla partnering with Index Exchange.

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Latest Features

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    DMEXCO 2025: What We Learned About DOOH
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    2025 Ad Tech Personality of the Year and Rising Star: Final Shortlists Revealed 
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Research
Reports on insights and attitudes
  • media-pulse-h1-2025-cover
    The ExchangeWire Media Pulse: H1 2025
  • Fragmentation in CTV: What are the Key Challenges?
    Fragmentation in CTV: What are the Key Challenges?
  • The ExchangeWire Media Pulse: H2 2024
    The ExchangeWire Media Pulse: H2 2024
  • The State of Data and Tech Maturity for Brands in APAC
    The State of Data and Tech Maturity for Brands in APAC
  • Programmatic DOOH: what can it do for you?
    Programmatic DOOH: a dynamic, efficient and data-led opportunity for brand and performance marketers
  • Defining the Future of Cookieless Measurement
    Defining the Future of Cookieless Measurement
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ExchangeWire TV

Watch exclusive interviews with industry leaders discussing the latest trends and insights

Charley Day, Kite Factory

“Brand Building is a Long-Term Game”: A Coffee With Charley Day, The Kite Factory

In this episode of A Coffee With... Charley Day, head of insight [...]

Helping Publishers Understand Data Better: Terry Hornsby, Mantis

Helping Publishers Understand Data Better: Terry Hornsby, Mantis

In this Trader Talk TV episode, Terry Hornsby from Mantis joins ExchangeWire [...]

Youtube and the Fragmentation of TV

Youtube and the Fragmentation of TV

Filmed at ATS London, this discussion addresses how advertisers can harness YouTube [...]

The AdTech-ification of the Creator Economy

The AdTech-ification of the Creator Economy

The creator economy is estimated to be worth  $250 billion, projected to [...]

From Reach to Results: Programmatic’s New Power Play

From Reach to Results: Programmatic’s New Power Play

In this ATS London session, Anne Bouttier, global head of automation sales [...]

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