Sparteo’s ability to optimise delivery through contextual targeting, combining transparency and performance from day one, led us to scale our campaign across the entire open web video ecosystem, particularly on CTV. We are delighted with the results.
— Trader @Hellowork
Company description
Sparteo is among Europe’s most dynamic ad tech players. Sparteo is an independent, AI-powered ad tech suite built on a sustainable and sovereign infrastructure. Since 2018, it has been transforming programmatic advertising to make it faster, more transparent and more cost-efficient. By creating the most direct path between publishers and advertisers, Sparteo enables both supply and demand to activate and scale performance across all devices, with advanced signal qualification, contextual intelligence and machine learning at its core. For advertisers, this means greater efficiency, fewer intermediaries, improved transparency and stronger ROI across display, video, and CTV. The company was ranked in the FT1000 list of Europe’s fastest-growing companies in 2024 and 2025, and named among the Top 100 most promising start-ups by The Europas. 
