In a press conference this morning, Rubicon CEO Frank Adante gave details on the worst kept secret in the industry, namely the Rubicon acquisition of Fox Audience Network. The deal is primarily seen as a talent and technology acquisition. [...]

There has been mutterings for a while that Cox, the owner of Adify, was looking to close its international operation to concentrate on the US market. The network builder has been doing relatively well in non-US markets, but its [...]

» I don't usually engage in conjecture and rumour - well not all the time. But the story of FAN's sale to Rubicon seems to be getting frothier by the minute. All the major tech gossip channels - [...]

» The UK online industry is now worth £100 billion according to a new study carried out by Boston Consulting Group on behalf of Google. That's about 7.2% of the UK's total GDP for last year. The online [...]

Smaato, the German-based mobile display aggregator, released a whitepaper this week suggesting that mobile the advertising market across Europe's big five (namely Germany, UK, France, Italy and Spain) will reach $1.2 billion by 2015. The projected growth will be [...]

Sensible: that's the word I would use to describe the FTC's upcoming recommendations about behavioural tracking. The FTC is not advocating new legislation, but instead is pushing a new "self-regulatory framework". As regular visitors to this blog will [...]

» As the European mobile display market gets some traction with media buyers, there is concern in the industry that metrics and infrastructure is still hampering the mobile display. What can be done? Paul Childs, CMO at Adfonic, [...]

Matiro is the first pure play exchange trading agency in France. To support the nascent exchange eco-system in France, they are putting on an event to cover issues affecting the growing space in the French market. The Forum [...]

I have had the opinion for a long time that the established barriers between buy-side and sell-side players in the display eco-system have completely broken down. Increasingly, you are seeing agencies, ad networks and publishers all encroach on each [...]

Ben Barokas, Co-Founder & Chief Revenue Officer, Admeld, gave an in-depth presentation on the evolution of the European sell-side at the recent ExchangeWire Ad Trading Summit. The keynote provides an excellent overview of growth in the ad network market since [...]