Thrad, the leading advertising platform for AI conversations, today (15th September, 2026) announced the launch of its self-serve platform, enabling marketers to create and launch campaigns inside large language models. The launch gives marketers a direct way to advertise products in [...]

Nexxen, the advertising technology platform powered by unique data and media, today (15th September, 2026) announced that pause ads are now available to be transacted programmatically through its supply-side platform ("SSP"), Nexxen SSP. Enabling buy-side access from its demand-side platform [...]

Acxiom, the connected data and technology foundation for the world’s leading brands, today (10th September, 2026) announced an integration enabling advertisers to deploy Acxiom's trusted audience intelligence within HAWK, Azerion’s independent omnichannel demand-side platform (DSP). As advertisers increasingly look to combine [...]

Nexxen, the advertising technology platform powered by unique data and media, announced the launch of the standardisation of Smart TV home screen inventory specifications across original equipment manufacturers ("OEMs"). Uniform specifications will enable advertisers to more seamlessly activate campaigns within [...]

Clinch, the operating system for autonomous advertising, today (12th August, 2026) announced an expansion of its partnership with Yahoo DSP that introduces a new creative trafficking API, while expanding advertisers' ability to activate audience-driven creative experiences.  The creative trafficking API creates [...]

Nexxen, the advertising technology platform powered by unique data and media, announced today (29th July, 2026) the general availability of a new first-party data onboarding capability within its demand-side platform ("DSP"), Nexxen DSP, that enables brands and advertisers to ingest, [...]

Thomas Bienias, Agency and Brand Partnerships, Kayzen dives into mobile programmatic, and why we're still being asked to trust systems we can't interrogate...

GSTV, the national on-the-go video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers, today (24th June, 2026) announced it has selected Shinka, the truly independent, global mediation layer that is agnostic to demand [...]

Keith Gooberman of Pontiac, CEO & Co-founder of Pontiac Intelligence, looks at the changing face of the demand-side, and the need for us to rethink the DSP…

ExchangeWire head of content, John Still, sat down with Index Exchange’s CEO and President, Andrew Casale, to discuss the Index Cloud, the future of DSPs...