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  • Apple Ordered to Allow Non-App Store Payments; Google Fined by South Korea

    In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: Apple are ordered to allow app developers offer alternative payment methods to the App Store; Google are hit [...]

  • MPL Reach Unicorn Status; Fox Acquire TMZ

    In today’s ExchangeWire news digest: Mobile Premier League become the second Indian gaming platform to reach unicorn status; Fox Corp. agree to buy TMZ; and TikTok face two new probes from the Irish Data Protection Commission.   MPL reach unicorn status Mobile Premier [...]

  • Live Entertainment and Mobile Gaming: Q&A with Live Tech Games

    Following a £2.5m investment led by ITV’s Studio 55 Ventures arm, ExchangeWire speaks to Live Tech Games co-founders Samuel Worsley and Nathan Moore on the rise of live interactive entertainment, and how traditional broadcasters are examining opportunities within the rapidly [...]

  • Facebook Explore WhatsApp Ads; Tencent Sued by China Over WeChat Youth Mode

    In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce, from around the globe. In this edition: Facebook are reportedly exploring bringing ads to WhatsApp; Tencent are hit with legal action from the Chinese government [...]

  • Mobile Gaming to Reach $120bn in Value; Sweaty Betty Bought by Wolverine Worldwide

    In today’s ExchangeWire news digest: research finds that the global gaming market is set to reach USD $120bn this year; Sweaty Betty have been acquired by US footwear maker Wolverine Worldwide; and rumours of a ByteDance IPO continue.   Mobile gaming market [...]

  • Blackstone Backs Simpli.fi; Tapcart Raises USD$50m

    In today’s ExchangeWire daily news digest: Blackstone backs Simpli.fi; Tapcart raises USD$50m (£36m); and ShipBob secures USD$200m (£144m). Blackstone backs Simpli.fi US private equity firm Blackstone has acquired a majority stake in programmatic advertising and agency workflow software provider Simpli.fi, at a [...]

  • TF1 & M6 Propose Merger; Vungle Acquires TreSensa

    In today’s ExchangeWire news digest: TF1 and M6 propose merger; Vungle acquires TreSensa; Kochava secures DigiCenter purchase. TF1 and M6 propose merger French broadcasters TF1 and M6 have entered into exclusive talks to merge with the aims of competing with online streaming [...]

  • Verizon Sell Media Unit; Digital Commerce Spend to Reach $11.6tn

    In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition: Verizon shed themselves of their media division, including former heavyweights AOL and Yahoo; Juniper Research report that digital commerce spend [...]

  • Digital Commerce Spend to Breach $11.6tn; Essence Launch Essence Impact

    In today’s ExchangeWire news digest: a report from Juniper Research finds that digital commerce spend will exceed USD $11.6tn in 2021; Essence launch Essence Impact to help non-profits use digital advertising to support their work; and Havas Media Group set [...]

  • Microsoft Acquires Nuance for $16bn; China to Ban "Excessive" Data Collection by Apps

    In today’s ExchangeWire news digest: Microsoft purchase AI and voice tech firm Nuance for USD $16bn; China ban mobile apps from collecting “excessive” levels of users’ personal data; and daily app usage leaps 30% compared to 2019, finds a study [...]