The global guide for the Ad Tech and Mar Tech industry

  • Consumers Want Benefits from Data Sharing; Video Is Key for App-Install Success

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  • Singapore Publisher Merges Content Marketing Units to Create 'Sweet'; Japanese Agency Spins Up Creative Unit

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  • Mobile Soars in Eastern Europe; AppNexus Acquired by AT&T

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  • How Will Programmatic Trading Evolve & What Attitudes Will Shape Its Future? Contribute to IAB's Industry Benchmark Survey

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  • Waking the Sleeping Giants for Mobile Opportunities: Q&A with Itamar Benedy, CEO, Glispa

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  • Has GDPR Killed Programmatic?

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  • Mobile & Video Fuel AU Ad Spend; Sports PMP Opens Up in SEA Markets

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  • Audio Ads Via DoubleClick Bid Manager; Location Sciences Launches 'Verify'

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  • APAC Advertisers & Publishers Must Tweak Strategy for Mobile: Q&A with OpenX Co-Founder Jason Fairchild

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  • Quantcast Launches New Platform; Privacy & Consent Functionalities at Tealium

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