The global guide for the Ad Tech and Mar Tech industry

  • You Could Be Wasting Half of Your Marketing Spend

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  • Pin Your Marketing Hopes on Pinterest

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  • Marketing Analytics Firm Snaps Up Japanese Influencer Platform; 'Smart' Billboard Lights Up in AU

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  • Now & Next: Mobile Gaming

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  • Online Video Spend Overtakes Banner Ads for First Time

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  • Connected TV Tunes Up AU Video Inventory; China Social Ad Potential Largely Untapped

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  • TV Ads Have Diminishing Influence in AU; China Video Ads Climb to £966m in 1Q2017

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  • Snap's Q2 Earnings Report Fails to Meet Expectations

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  • APAC Driving Mobile Usage; Digital Pay Gap

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  • The New ROI: Return on Influence

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