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  • Predictions 2020: Transparency

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  • UK Viewability Reaches Over 70% for the First Time; ADmantX Boosts its Brand Care Offering

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  • Pricing and Deep Analysis - The New Drivers of Yield Optimisation

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  • Dentsu Aegis Network Takes Majority Stake in Ugam; New Biometric Study Shows a Halo Effect for Ads

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  • MediaMath Partners With Rubicon Project and Havas; Triton Digital Integrates Centro’s Basis Platform

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  • ADmantX Launches Homepage Intelligent Solution; PubMatic Releases Report on Supply Path Optimisation

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  • In-housing on the Sell-Side: Q&A with Geoff Smith, eBay

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  • French Watchdog Slaps Google with £43.7m Fine; Sublime Opens New Regional Offices in UK & France

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  • Experts Predict What Monetisation Will Mean for Publishers in 2019

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  • Major Ad Exchanges Create Shared Principles to Achieve a Better Programmatic Marketplace

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