Big data has offered so many promises and potential solutions to effective audience understanding and targeting; but has it delivered or is it just causing data-blindness? ExchangeWire speak with David Shiell (pictured below), CEO, House of Kaizen about how business intelligence [...]

We all know that companies are embracing programmatic in order to better connect with consumers online. The growth in use of programmatic has been well documented, and is showing no signs of slowing. However, Bruce Falck (pictured below), CEO, Turn, tells ExchangeWire that [...]