MadTech Podcast

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  Verizon Media's Simon Halstead Discusses BritBox Launch & DTC Ad Strategies from Heist & ThirdLove

  On this week's episode of The MadTech Podcast, ExchangeWire's Ciaran O'Kane and Rachel Smith are joined by Simon Halstead, head of open demand, Oath Ad Platforms, Verizon Media, to discuss the latest madtech news and trends. On this week's episode: - The [...]

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  The Future of Identity with InfoSum, News UK & Omnicom

  This week's The MadTech Podcast is a special episode recorded in front of a live audience in London, with special guests Nick Halstead, founder and CEO, InfoSum; Danny Hopwood, president, digital display EMEA, Omnicom Media Group; and Bedir Aydemir, head [...]

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  Danny Spears, The Ozone Project, Discusses DTC, Apple & 'Saving' Journalism

  In this week's episode of The MadTech Podcast, ExchangeWire's CEO, Ciaran O'Kane and COO, Rachel Smith, are joined by Danny Spears, commercial director of The Ozone Project to discuss DTC, Apple, and The Cairncross Review. In this episode: - Former Oath CEO [...]

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  Hossein Houssaini Discusses Reddit's Move on DTC Brands & Why Apple Should Buy A Production House

  On this week's episode of The MadTech Podcast, ExchangeWire's Ciaran O'Kane and Lindsay Rowntree are joined by media expert Hossein Houssaini, to discuss the latest madtech news and trends. This episode: - Reddit launches a CPC ad model to go after DTC [...]

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  Robert Webster, Canton Marketing Solutions, Discusses Facebook, Publishers, Collaboration & In-Housing

  Back in London, this week's episode of The MadTech Podcast features Robert Webster, founder of branding consultancy Canton Marketing Solutions, joined by ExchangeWire's Lindsay Rowntree and Ciaran O'Kane, to discuss the latest madtech news and trends. In this episode: - Facebook's earnings [...]

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  Erica Kerner & Wendy Hogan, The Marketing Society, Discuss Direct-to-Consumer & the Future C-Suite

  On this week's episode of The MadTech Podcast, brought to you from Singapore, ExchangeWire COO, Rachel Smith, is joined by Erica Kerner, board chairman, Singapore Hub, The Marketing Society, and Wendy Hogan, customer experience and marketing strategy director, Asia at [...]

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  Index Exchange's Adele Wieser Discusses Facebook, Amazon & OTT

  This week's The MadTech Podcast is a special episode recorded in Sydney, Australia, where ExchangeWire COO, Rachel Smith is joined by Adele Wieser, country manager, Australia and New Zealand, Index Exchange, to discuss the latest news and trends in madtech [...]

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  Mathieu Roche, ID5, Discusses the Ad Tech's Maturation & Thriving as a Start-up

  On the first episode in 2019 of The MadTech Podcast, ExchangeWire's CEO, Ciaran O'Kane, and head of content, Lindsay Rowntree, are joined by Mathieu Roche, founder and CEO of ID5, to discuss the latest madtech news and trends. In this week's [...]

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  Gareth Holmes, Seenthis, Reviews 2018 & Changes to Expect in 2019

  For the last time in 2018, on this week's The MadTech Podcast, ExchangeWire's Lindsay Rowntree and Ciaran O'Kane are joined by Gareth Holmes, UK CEO, Seenthis, to discuss the biggest madtech stories of 2018. On this week's episode: - The GDPR's impact [...]

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  CNN's Brandon Keenen Discusses Google, Oath & WPP

  On this week’s The MadTech Podcast, ExchangeWire’s CEO, Ciaran O’Kane, and head of content, Lindsay Rowntree, are joined by Brandon Keenen, senior digital commercial director, CNNi to discuss the latest madtech news and trends. On this week’s podcast: – The outcomes of [...]

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