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The MadTech Podcast
More podcasts
Commercial Opps 2025 Updated
TraderTalkTV
  • TraderTalk TV episode
    digitalAudience’s Ruben Niet on Data Collaboration
  • TraderTalk TV episode
    GumGum’s Peter Wallace on the Power of Contextual Advertising
  • Adform’s Jochen Schlosser on the End of Xandr and the Future of the DSP
    Adform’s Jochen Schlosser on the End of Xandr and the Future of the DSP
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PressBox
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    DAIVID Brings Creative Intelligence To Retail Media Networks With AI-Powered Tool
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    Business Travel Begins in the Office. New Research Reveals the Powerful Role Office Media Plays to Influence Business Travel Decisions
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    ArcSpan Raises $5.2M to Accelerate Publisher Audience Data Monetisation with AI, Identity and Quality Curation Tools
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AI Special with eight&four’s Kate Ross: Netflix’s First Use of AI, Meta Against the EU’s AI Code of Practice, and UK AI Audit Standards 

AI Special with eight&four’s Kate Ross: Netflix’s First Use of AI, Meta Against the EU’s AI Code of Practice, and UK AI Audit Standards 

In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by CEO Rachel Smith and Kate Ross, co-founder and CEO of agency eight&four, for an AI special looking at the latest headlines surrounding the technology.

The Stack: Major Headlines in Ad tech & Digital Media

The Stack: Major Headlines in Ad tech & Digital Media

This week, AI advancements and shifting metrics highlight a rapidly evolving digital landscape. In today’s MadTech Daily, we cover the UK targeting Apple and Google’s mobile dominance, ITV reporting a [...]

Digest: Brainlabs Acquires Exverus Media; WARC Report Reveals Key Consumer Trends Shaping Purchase Decisions

Digest: Brainlabs Acquires Exverus Media; WARC Report Reveals Key Consumer Trends Shaping Purchase Decisions

In today’s Digest, we discuss Brainlabs' acquisition of Exverus Media to expand its US operations, WARC’s report revealing key consumer trends shaping purchase decisions, and the metrics gap hindering creator marketing impact.

Latest Features

  • The End of Everything (Except the Actual Ad Tech Problems)
    The End of Everything (Except the Actual Ad Tech Problems) Yesterday
  • Digest: UK Strikes AI Deal With OpenAI; YouTube Could Be Required to Prioritise Public Service Broadcaster Content; Dark Traffic Surges 49%
    Digest: UK Strikes AI Deal With OpenAI; YouTube Could Be Required to Prioritise Public Service Broadcaster Content; Dark Traffic Surges 49% July 23, 2025
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Research
Reports on insights and attitudes
  • media-pulse-h1-2025-cover
    The ExchangeWire Media Pulse: H1 2025
  • Fragmentation in CTV: What are the Key Challenges?
    Fragmentation in CTV: What are the Key Challenges?
  • The ExchangeWire Media Pulse: H2 2024
    The ExchangeWire Media Pulse: H2 2024
More reports
ExchangeWire TV

Watch exclusive interviews with industry leaders discussing the latest trends and insights

A Coffee With Lizzy Morgan

“Think Like Creators”: A Coffee With Lizzy Morgan, Be A Bear

In our latest episode of "A Coffee With...", Lizzy Morgan, director of [...]

Optimising Commerce: Integrating Retail Media Networks with Data-Driven Marketing

Optimising Commerce: Integrating Retail Media Networks with Data-Driven Marketing

This ATS Singapore 2025 panel unpacked how leading brands and agencies are [...]

Unlocking the Future of Entertainment in CTV

Unlocking the Future of Entertainment in CTV

This special panel, recorded at ATS Singapore 2025, looks at the rise [...]

Mastering Incrementality: Essential Strategies for Brands to Compete

Mastering Incrementality: Essential Strategies for Brands to Compete

This special panel recorded at ATS Singapore 2025 discusses the importance of [...]

Index Exchange’s Andrew Casale on the Ad Tech Investment Landscape

Index Exchange’s Andrew Casale on the Ad Tech Investment Landscape

Recorded at Cannes 2025, ExchangeWire CEO Rachel Smith sat down with Andrew [...]

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