How Publishers are Balancing AI Fear with Opportunity
In her latest column, Charlotte Mceleny takes a look at the publishing ecosystem, and how an industry used to turbulence is approaching the latest disruptive tech…
Digest: OpenAI Extends Ad Pilot Beyond April; X Ad Boycott Lawsuit Dismissed by US Judge; Disney+ Seals RTVE Fast-Stream Deal
In today’s Digest, we discuss OpenAI extending its ad pilot as it tests a global rollout of sponsored ChatGPT responses, Elon Musk’s X ad boycott being dismissed by a US Judge, and Disney+ striking a landmark next-day streaming deal with [...]
dentsu’s Zac Selby on Measurement Standards, Google’s AI Landing Pages, and Apple Maps Ads
dentsu's Zac Selby joins ExchangeWire's Rachel Smith and Lindsay Rowntree to discuss a new IAB Australia initiative, AI-generated landing pages on Google, and advertising in Apple Maps.
