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The MadTech Podcast
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Commercial Opps 2025 Updated
TraderTalkTV
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    digitalAudience’s Ruben Niet on Data Collaboration
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PressBox
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    Viomba and Nexd to Join Forces to Advance Attention-Centric Creative Advertising
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    GoWit x Goldbach: Powering the Future of Retail Media in Switzerland
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    Adnami and Digital Matter Partner to Bring High Impact Advertising to the Baltics
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Journey Further’s Tom Bottomley on Programmatic DOOH, Omnichannel Measurement, and Multi-Market Activation 

Journey Further’s Tom Bottomley on Programmatic DOOH, Omnichannel Measurement, and Multi-Market Activation 

Tom Bottomley, director, programmatic at Journey Further, takes a dive into digital-out-of-home (DOOH) advertising.

Digest: Google Launches Offerwall to Boost Publisher Revenue; IAB Launches Framework to Standardise Gaming Ad Metrics

Digest: Google Launches Offerwall to Boost Publisher Revenue; IAB Launches Framework to Standardise Gaming Ad Metrics

In today’s digest, we cover Google launching Offerwall to boost publisher revenue, IAB launching a framework to standardise gaming ad metrics, Apple changing EU App Store terms with a new [...]

Latest Features

  • The Stack: AI and Ad Tech Under Scrutiny
    The Stack: AI and Ad Tech Under Scrutiny June 27, 2025
  • Digest: US Court Backs Anthropic on AI Training Copyright; Japan FTC Penalises Dentsu Over Olympic Bids; Mobile Tops TV in UK Screen Habits
    Digest: US Court Backs Anthropic on AI Training Copyright; Japan FTC Penalises Dentsu Over Olympic Bids; Mobile Tops TV in UK Screen Habits June 26, 2025
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Research
Reports on insights and attitudes
  • Fragmentation in CTV: What are the Key Challenges?
    Fragmentation in CTV: What are the Key Challenges?
  • The ExchangeWire Media Pulse: H2 2024
    The ExchangeWire Media Pulse: H2 2024
  • The State of Data and Tech Maturity for Brands in APAC
    The State of Data and Tech Maturity for Brands in APAC
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ExchangeWire TV

Watch exclusive interviews with industry leaders discussing the latest trends and insights

“You Can’t Be Scared of Tech”: Rob Bradley, CNN at Cannes 2025

“You Can’t Be Scared of Tech”: Rob Bradley, CNN at Cannes 2025

We caught up with Rob Bradley, Senior Vice President - Digital Revenue, [...]

“Advertising Needs to Be Reinvented.”: Laura Desmond, CEO of Smartly at Cannes 2025

“Advertising Needs to Be Reinvented.”: Laura Desmond, CEO of Smartly at Cannes 2025

Laura Desmond, CEO at Smartly, welcomes ExchangeWire's John Still to Smartly's beautiful [...]

“Curation Shifts the Balance of Power Back to Media Owners”: A Coffee With Fern Potter, Multilocal

“Curation Shifts the Balance of Power Back to Media Owners”: A Coffee With Fern Potter, Multilocal

In our latest coffee-based conversation, Multilocal's Fern Potter delves into the evolving [...]

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digitalAudience’s Ruben Niet on Data Collaboration

Ruben Niet, founder and CEO of digitalAudience, joins ExchangeWire's John Still in [...]

“Retail Media Shouldn’t Just Be A Line on the Plan”: A Coffee with Alex Walker, Havas Market

“Retail Media Shouldn’t Just Be A Line on the Plan”: A Coffee with Alex Walker, Havas Market

In the latest in our new video series revolving around coffee-based conversation, [...]

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