RetailTechNews’ weekly Amazon Watch brings you some of the company’s biggest moves from the past seven days, analysing how the giant is revolutionising the retail space. In this week’s edition: Trump vs Amazon; Game of mergers; and Amazon to rival [...]

With platforms overhauling their metrics offerings to bring greater clarity to advertisers over how paid-for media placements perform, and major advertisers withdrawing their ads from networks that fail to deliver transparent insights, 2018 is set to be a turning point [...]

RetailTechNews rounds up some of the biggest stories in the European retail technology space. In this week’s edition: TabMo & adsquare Launch ‘Branding to Store’ Ad Format; Yandex.Checkout to Provide Online Stores with Instalment Payments; and Shop Direct & Pindrop [...]

As we end the first quarter of 2018, we are in midst of a momentous year of change for the programmatic industry and the wider digital industry. Ahead of his keynote speech at ATS Madrid on 12 April, Simon Halstead [...]

RetailTechNews’ weekly roundup brings you up-to-date research findings from around the world. In this week’s edition: The Power of Couponing; Millennials Turning to Online Reviews; and An Eggcellent Easter. The power of couponing Nearly two-fifths of US grocery shoppers have [...]

Industry veteran Lee Gibson (pictured below) recently joined native advertising specialists Adyoulike, fronting the company as UK MD. ExchangeWire took the opportunity to discuss with Gibson native's share of the advertising market, brand safety in the context of native, and [...]

In this piece, Ivan Guzenko (pictured below), CEO, SmartyAds, outlines that the whole concept of programmatic advertising is based on accessible user data, allowing brands to deliver their messages exactly to the right audience. Therefore, the programmatic buying model is the [...]

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: Print Ads On Decline in APAC; Retail to Drive HK Digital Ad Spend; WE Acquires India PR [...]

This week, the spotlight is back on Alibaba's Tmall, where Ford Motor has offered up more than 100 vehicles for customers to try out via the e-commerce operator's newly launched Super Test-Drive Centre. Dubbed 'China's first auto vending machine', the [...]

The cross-device landscape is one that’s rife with widespread misunderstandings. Anyone who gazes into their crystal ball and claims to have all the answers is likely wrong, writes Keith Petri (pictured below), chief strategy officer, Screen6, exclusively for ExchangeWire. Those [...]