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The MadTech Podcast
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Commercial Opps 2025 Updated
TraderTalkTV
  • Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy
    Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy
  • Helping Publishers Understand Data Better: Terry Hornsby, Mantis
    Helping Publishers Understand Data Better: Terry Hornsby, Mantis
  • Nodals TTTV
    Nodals AI’s Aly Nurmohamed on Activating Publisher Data Signals
  • TraderTalk TV episode
    digitalAudience’s Ruben Niet on Data Collaboration
  • TraderTalk TV episode
    GumGum’s Peter Wallace on the Power of Contextual Advertising
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PressBox
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    Catalina & Happydemics: A Strategic Partnership to Measure the Impact of DOOH
  • Company logo
    Catalina et Happydemics: un partenariat stratégique pour mesurer l’impact du DOOH
  • Company logo
    OpenX impulsa el video en América Latina con paquetes curados de CTV y Video Premium
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“Where Love Lives” Named the Most Emotionally Engaging John Lewis Christmas Ad in Almost a Decade

“Where Love Lives” Named the Most Emotionally Engaging John Lewis Christmas Ad in Almost a Decade

John Lewis’ new Xmas ad campaign is the most emotionally-engaging festive campaign from the retailer in almost a decade, according to new data from DAIVID. Released this week, the latest addition [...]

The Browser Wars are Back, Baby!

The Browser Wars are Back, Baby!

OpenAI have launched Atlas, Perplexity have launched Comet. The age of AI driven search is truly here and the fight is on for the future of the web. Harry Menear look [...]

Digest: Amazon Sues Perplexity Over AI Shopping Assistant; Epic and Google Settle Lawsuit; People Inc. Signs AI Deal with Microsoft Amid Traffic Drop

Digest: Amazon Sues Perplexity Over AI Shopping Assistant; Epic and Google Settle Lawsuit; People Inc. Signs AI Deal with Microsoft Amid Traffic Drop

In today’s Digest, we look at Amazon suing Perplexity over its AI shopping assistant, Epic and Google settling their lawsuit, and People Inc. signing an AI deal with Microsoft amid traffic drop.

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Latest Features

  • Equativ's Curt Larson on the AI Effect on Advertising
    Equativ's Curt Larson on the AI Effect on Advertising
  • What the Ad Tech Industry Makes of the AdCP Agentic AI Standard 
    What the Ad Tech Industry Makes of the AdCP Agentic AI Standard 
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Research
Reports on insights and attitudes
  • media-pulse-h1-2025-cover
    The ExchangeWire Media Pulse: H1 2025
  • Fragmentation in CTV: What are the Key Challenges?
    Fragmentation in CTV: What are the Key Challenges?
  • The ExchangeWire Media Pulse: H2 2024
    The ExchangeWire Media Pulse: H2 2024
  • The State of Data and Tech Maturity for Brands in APAC
    The State of Data and Tech Maturity for Brands in APAC
  • Programmatic DOOH: what can it do for you?
    Programmatic DOOH: a dynamic, efficient and data-led opportunity for brand and performance marketers
  • Defining the Future of Cookieless Measurement
    Defining the Future of Cookieless Measurement
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ExchangeWire TV

Watch exclusive interviews with industry leaders discussing the latest trends and insights

“Social’s Not Just a Line Anymore; It’s the Full Funnel”: A Coffee With Chloe Singleton

“Social’s Not Just a Line Anymore; It’s the Full Funnel”: A Coffee With Chloe Singleton

In this episode of A Coffee With... Chloe Singleton, performance director at [...]

Equativ’s Curt Larson on the AI Effect on Advertising

Equativ’s Curt Larson on the AI Effect on Advertising

In this MadTech special episode, ExchangeWire COO Lindsay Rowntree is joined by [...]

“Publishers are Moving Out of Content”: A Coffee With Caroline Fenner

“Publishers are Moving Out of Content”: A Coffee With Caroline Fenner

In this episode of A Coffee With… Caroline Fenner, Chief Revenue Officer [...]

“Tying the Customer Journeys Together”: A Coffee With Nigel Clarkson,

“Tying the Customer Journeys Together”: A Coffee With Nigel Clarkson,

In this episode of A Coffee With... Nigel Clarkson, Global Ad Tech [...]

Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy

Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy

In this Trader Talk TV episode, Charlie Johnson from Digital Envoy joins [...]

View all videos from ExchangeWire TV
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