Today’s Digest discusses publishers seeing a drop in traffic from Google’s AI tools, Mars’ $1.7bn global media account being pulled from WPP and given to Publicis, as well as Meta’s plans to acquire a stake in Scale AI for $14.8bn.
In his latest MadTech Sketch, Ciaran O'Kane fires up his trusted crayons to detail how custom algorithms and AI are revolutionising programmatic media buying. It’s been quite the week for media-related [...]
Watch exclusive interviews with industry leaders discussing the latest trends and insights
In our latest coffee-based conversation, Multilocal's Fern Potter delves into the evolving [...]
Ruben Niet, founder and CEO of digitalAudience, joins ExchangeWire's John Still in [...]
In the latest in our new video series revolving around coffee-based conversation, [...]
In our latest TraderTalk, GumGum's General Manager EMEA, Peter Wallace, joins ExchangeWire [...]
Adform's CTO, Jochen Schlosser, makes a welcome return to the legendary ExchangeWire [...]
