What can you say about this year's ATS London? What can you say? I think only one word can sum up yesterday: EPIC. First ExchangeWire would like thank all the gold and silver sponsors for supporting ATS [...]

Peer39 announced this week that is making its semantic targeting solution available in a number of European languages. Here Andy Ellenthal, CEO, Peer39, discusses the multi-lingual offerings now available in Europe, and how it will help European display buyers. Can [...]

With over 20 billion pan-European impressions, Hi-Media is one of the largest ad networks in Europe. It is announcing this morning a new partnership with AppNexus to make available its inventory in real-time through its new ad exchange. [...]

Adfonic recently announced a new round of funding. Here Viktor Malachard, CEO, Adfonic, discusses the recent raise, trends in the mobile ad market, the viability of RTB in the mobile channel and what we are likely to see from [...]

AOL, Microsoft and Yahoo: The Perfect Display Ménage A Trois? You have my T2 inventory. No. No. You have mine, I insist. We are friends. Special friends (Inbetweeners reference there, non-UK readers)! I am thinking this [...]

It's been a while since I pounded the mean streets around Noho and Holborn looking for media cash from the agencies. I had the best UK IPs from US networks and publishers in town? Targeting? What are [...]

Welcome to the seventh edition of TraderTalk, the global ad tech podcast series that looks to discuss and analyse trends in the data-driven display space, media optimisation and beyond with key industry stakeholders. In this episode Ciaran O’Kane, Editor-In-Chief, ExchangeWire, [...]

Vicky Lyon, SpotXchange’s Managing Director Asia Pac discusses their recent launch and about wanting to become the go-to video ad marketplace in Australia and the APAC region. Lyon gives an overview on Australia’s current market size and how APAC, being [...]

Sounding smart in this industry is easy. Just pepper your conversation with appropriately placed TLAs - and you too can get the respect of your peers. Ah, the three-lettered acronym! What we do without out it? [...]