Omnichannel advertising platform Azerion is pushing to democratise AI as it rolls out its Azerion Intelligence AI platform over 2025 and beyond. The initiative recognises that AI is increasingly required for effective and innovative business operations, but in-depth deployment is [...]
In today’s Digest, we discuss the Arc browser maker being acquired, Apple preparing a Siri search tool, OpenAI launching an AI hiring platform, and smartphones pushing streaming past linear TV in Germany.
It’s been a big week in ad tech; tech giants faced regulators, media firms scaled up, while AI hit new speeds. In today’s Madtech Daily, we cover Google facing a USD$425m privacy payout and a USD$381m fine in France over [...]
In this MadTech Sketch, Ciaran O'Kane outlines fundamental changes across the ad tech stack, amounting to the unbundling of core elements across the supply chain. The dog days of Summer are over. European ad tech emerges from its slumber, readying itself [...]
In today’s Digest, we cover Empower acquiring Ocean Media, TV Networks rallying in Canberra to scrap broadcast tax, and China enforcing mandatory AI content labelling.
In her latest ExchangeWire column, Shirley Marschall charts the evolution of audio from ringtones from a loud blue frog, to a potential future of algorithmically curated AI assistants. Sound is an interesting creature, trapped somewhere between “avoid at all costs” and [...]
Charities can now test the effectiveness of their ad campaigns for free using AI as part of a new initiative launched today (2nd September 2025) by creative data provider DAIVID to mark International Charity Day (September 5). Non-profit organisations – or [...]
In today’s digest, we discuss Meta’s AI shake-up as leaders weigh up Google and OpenAI models amid new hires, Australia’s social media ban for kids facing big risks, and Publicis Groupe Australia launching Influential agency.
Kate Ross, co-founder & CEO, eight&four, takes a look at how AI is impacting search - and how it’s rewiring, rather than destroying, search behaviour. If you work in marketing, your LinkedIn, X, and Reddit threads are probably full of "SEO [...]
Follow ExchangeWire