Today's headlines: Walmart Connect brings its shopper data to linear TV with Warner Bros. Discovery, Zeta Global agrees to acquire Digital Audience and Ofcom investigates Meta over Instagram's Instants feature...

Nexxen, the advertising technology platform powered by unique data and media, today (24th September, 2026) announced that the first-to-market capability to programmatically activate native Smart TV inventory, known as Nexxen TV Home Screen, is available across EMEA. Powered by its [...]

Assertive Yield announced today the strategic expansion of its team with two senior appointments: Shez Iqbal as Senior Director, Global App Monetisation and Jack Watt as Lead Sales Engineer, EMEA. These hires mark a significant step in Assertive Yield’s continued [...]

DoubleVerify (DV) detected more than half a billion impressions of low-quality AI-generated content – or "AI slop" – during the first half of 2026, offering a new indication of its scale across the internet. The figure includes AI slop impressions identified [...]

Clinch, the agentic operating system for omnichannel advertising, today (9th September, 2026) announced the appointment of Colin Cherry as vice president of growth, EMEA, and an office move and expansion, opening a new London hub in Soho. The moves [...]

Following on from her recent look into the podcast market in MENA, Charlotte McEleny chats to Rasha Hamzeh about the AI future of audio…

Thrad, the ad network for AI conversations, is moving its first cohort of Middle East and North Africa advertisers live on ChatGPT today (2nd September, 2026) , as OpenAI opens ChatGPT Ads across the region. ChatGPT Ads opened across the Middle [...]

In-housing has been on the agenda for years, but few have built a working programmatic operation. Charlotte McEleny spoke to Naveen Chacko Matthews, Havas Media MENA, and Anshul Jaiswal, UM KSA, about the distance between the pitch and the build...

EXTE, the ad tech company connecting technology, creativity, and media, is strengthening its international expansion with the opening of a new office in Germany. This strategic move reinforces its presence in Europe while enabling the company to work more closely [...]

Charlotte McEleny spoke to Acast, McCann Content Studios MENA, and Havas Media MENA about Arabic podcasts and the region's monetisation gap.