TraderTalk Episode 7: Zuzanna Gierlinska Discusses The Microsoft Ad Exchange & Managing Sales Channel Cannibalisation
Welcome to the seventh edition of TraderTalk, the global ad tech podcast series that looks to discuss and analyse trends in the data-driven display space, media optimisation and beyond with key industry stakeholders. In this episode Ciaran O’Kane, Editor-In-Chief, ExchangeWire, [...]
TraderTalk Episode Six: Nigel Gilbert Discusses The Evolving European Media-Buying Space, The Future Of The Ad Network Model And What Third-Party Ad Buyers Will Need To Do To Survive As Agencies Move Into The Ad Net Layer
Welcome to the sixth edition of TraderTalk, the global ad tech podcast series that looks to discuss and analyse trends in the data-driven display space, media optimisation and beyond with key industry stakeholders. In this episode Ciaran O’Kane, Editor-In-Chief, ExchangeWire, [...]
Hi Marketers! You Can Still Go For Free To ATS London On September 20
With ATS London only just over a month away, ExchangeWire is still offering free access to advertiser-side marketers. The line-up for this year's ATS London is nothing short of sensational. We have keynote speakers from AppNexus, MediaMath, Rubicon [...]
TraderTalk Episode Five: Damian Routley Discusses The Glow Facebook Ad Buying Tool, Where The New FB Channel Sits In The Media Mix, The Shift In Ad Spend To Facebook Display And What Effect This Is Likely To Have On Traditional Display
Welcome to the fifth edition of TraderTalk, the global ad tech podcast series that looks to discuss and analyse trends in the data-driven display space, media optimisation and beyond with key industry stakeholders. In this episode Ciaran O’Kane, Editor-In-Chief, ExchangeWire, [...]
TraderTalk Episode Four: Marco Bertozzi, MD Vivaki EMEA, Talks About The Vivaki Proposition, How It Works Within Publicis, The Role Of AOD, And The Value Of The Agency Trading Desk To Clients
Welcome to the fourth edition of TraderTalk, the global ad tech podcast series that looks to discuss and analyse trends in the data-driven display space with key industry stakeholders. In this episode Ciaran O’Kane, Editor-In-Chief, ExchangeWire, speaks to Marco Bertozzi, [...]
TraderTalk Episode Three: Jay Stevens Discusses Rubicon's Positioning In Europe & How Publishers Should Trade In The Real Time Environment
Welcome to the third edition of TraderTalk, the global ad tech podcast series that looks to discuss and analyse trends in the data-driven display space with key industry stakeholders. In this episode Ciaran O'Kane, Editor-In-Chief, ExchangeWire, speaks to Jay Stevens, [...]
TraderTalk Episode One: Infectious Media Discusses Its Current Positioning In The Market, Attribution Modelling, Exchange Trading, Moving Beyond Retargeting And Much More...
Welcome to the first edition of TraderTalk, the global ad tech podcast series that looks to discuss and analyse trends in the data-driven display space with key industry stakeholders. In this episode Ciaran O'Kane, Editor-In-Chief of ExchangeWire speaks to [...]
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