Latest Stories

• The Zombie Industry: How Publishers Keep Surviving Their Own Death

  1 week ago News

  

  Alanna Laforet looks at the long-rumoured demise of publishers, and how they survive because of tech innovation, not despite it...

• Digest: Germany Backs Social Media Curbs for Children; Paramount Submits Higher Bid for Warner Bros as DOJ Probes Netflix’s Power

  1 week ago News

  

  In today’s Digest we cover Germany backing social media curbs for children, the DOJ probing Netflix’s market power in its Warner deal review, and the Motion Picture Association sending a cease-and-desist letter to ByteDance over Seedance 2.0.

• Digest: eBay Acquires Depop; Amazon Overtakes Walmart in Annual Revenue; Scopely Agrees $1bn Deal for Turkish Game Developer

  1 week ago News

  

  In today’s Digest we discuss eBay acquiring Depop for USD$1.2bn, Amazon overtaking Walmart in annual revenue, and Scopely agreeing a $1bn deal for a Turkish game developer.

• MadTech Mailbag: ExchangeWire on Media Planning, Agencies, & Policy Moves

  2 weeks ago Podcast

  

  In our very first mailbag special, the ExchangeWire team answer our listeners' biggest questions on media planning, independents vs. holdcos, and legal and regulatory battles.

• The Stack: Big Moves in AI and Advertising

  2 weeks ago News

  

  This week’s headlines underscore how AI, sustainability, and market expansion are reshaping advertising consumer engagement globally. In today’s MadTech Daily, we cover Omnicom posting a USD$941m Q4 loss following its IPG deal, WPP launching a new advertising intelligence framework, and [...]

• Opportunities in Audio: Where can Advertisers Find the Most Value?

  2 weeks ago News

  

  How can advertisers take advantage of the latest evolution within the audio landscape? A range of industry experts share their insights.

• “AI didn’t create the cracks in the system, it exposed them”: Q&A with Oz Etzioni, Clinch

  2 weeks ago News

  

  We sat down with to Clinch CEO and co-founder Oz Etzioni to discuss the impact of AI on advertising workflows…

• Digest: Perplexity Abandons Ads to Protect Trust in AI; Havas Posts Gains in ‘Transformative’ Year 

  2 weeks ago News

  

  In today’s Digest, we discuss Perplexity stopping ads to protect AI trust, Havas posting APAC gains in a ‘transformative’ year, and Nvidia landing a multibillion-dollar deal with Meta.

• Is CTV Really Advertising's Premium Pasture?

  2 weeks ago News

  

  Shirley Marschall is back - this week she's looking at why CTV reminds her of a joke about a cow...

• Digest: Starmer Targets Youth Social Media Access; Warner Bros Gives Paramount Final Bid Deadline

  2 weeks ago News

  

  In today’s Digest, we cover Starmer targeting youth social media access, Ireland’s DPC probing X over Grok imagery, and Ad Net Zero’s young leaders making new recommendations. We also look at Warner Bros giving Paramount a final bid deadline