ExchangeWire: Data-Driven Advertising and Marketing Technology

Digest: UK Data Bill Passes Without AI Copyright Clause; UN Urges Ad Industry to Ditch Fossil Fuel Companies

In today’s Digest, we discuss the UK Data bill passing without the AI Copyright clause, a UN rapporteur urging green accountability while TikTok launches carbon measurement, and ITV unveiling a TV Outcomes Planner to support SMEs.

Pixels’ Alex Powell on WPP’s Woes, Publishers’ Social Referral Traffic and the Rise of Agency-SPP Partnerships

In this MadTech Podcast episode, ExchangeWire head of marketing Grainne Reid is joined by research lead Mat Broughton and Alex Powell, founder of Pixels, to discuss the latest in ad [...]

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“Curation Shifts the Balance of Power Back to Media Owners”: A Coffee With Fern Potter, Multilocal

In our latest coffee-based conversation, Multilocal's Fern Potter delves into the evolving [...]

digitalAudience’s Ruben Niet on Data Collaboration

Ruben Niet, founder and CEO of digitalAudience, joins ExchangeWire's John Still in [...]

“Retail Media Shouldn’t Just Be A Line on the Plan”: A Coffee with Alex Walker, Havas Market

In the latest in our new video series revolving around coffee-based conversation, [...]

GumGum’s Peter Wallace on the Power of Contextual Advertising

In our latest TraderTalk, GumGum's General Manager EMEA, Peter Wallace, joins ExchangeWire [...]

Adform’s Jochen Schlosser on the End of Xandr and the Future of the DSP

Adform's CTO, Jochen Schlosser, makes a welcome return to the legendary ExchangeWire [...]

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