ExchangeWire is organising a small network party for the data-driven ad community in Singapore on Thursday January 24. ExchangeWire will be again hosting ATS Singapore - on Wednesday June 12, 2013 - and this is an opportunity for those based [...]

Stephan Noller is CEO & Founder of nugg.ad AG At this year’s I-COM conference in Rome I had an interesting discussion with the media manager of a large FMCG company known for booking premium inventory via DSPs for a number of [...]

Today's edition of WireColumn is written by Ben Downing, Head of Programmatic Buying, Arena Media. It’s become a cliché amongst the programmatic and adtech crowd that the planner/buyers are the problem. Ill-equipped for a technology led approach to buying, they default [...]

Brands are significantly increasing their investment in online video, but not all this new money is being spent wisely. When a market expands as rapidly as online video has, there are bound to be some red herrings. Right now, some [...]

Stuart Colman is Managing Director, EMEA at Maxifier. I am a big believer in trying to be the best I can be. I work hard, push myself, try new things and deliver something that is as good as I can make [...]

Much is spoken and written about the growing economic strengths of the BRIC markets, it is one reason why ExchangeWire has a growing presence in these markets. However, when it comes to ad tech, India often is left in the [...]

The market in Spain for programmatic media trading is bucking the trend despite the Spanish recession, as publishers there look beyond their own borders for extra revenue, and technology adoption within video is fuelling this trend.

ExchangeWire wishes to express its thanks and gratitude to everyone who has become part of our community. ExchangeWire is signing off for the remainder of 2012, preparing for what will be a truly transformational 2013. So take some time off, [...]