Can you give us an overview on how sociomantic has built and grown its business to this point in the real-time ad market? Like our customers, we’re a performance-driven company – ROI is the final word. In the last year and [...]

Rubicon Project announced that it has signed a deal with eBay to create what could be the "UK’s largest private marketplace". The deal represents a major coup on many levels, not least because it means Rubicon will be optimising up [...]

adscale, Germany's largest ad market, has released its bi-annual report on the state of the German display space. The data released in the report contains some interesting trends from Europe's biggest market, and signs showing that the real-time ad market [...]

Stuart Colman is founder of Colman Media Consultancy and former Managing Director Europe, VP International of AudienceScience. He has a decade of experience in digital media, developing and managing award-winning sales teams and driving international business growth. I’ve been fortunate enough [...]

Fabien Magalon is Managing Director for the new premium publisher exchange group 'La Place Media', announced today. Here he gives his insights as to what this means for French publishers and advertisers looking forward. Why has this group of premium [...]

This guest post is contributed by Comscore,  the programmatic premium thematic sponsor of ATS London 2012.  Why do any of us work in the digital media business? We know it’s not the hours. It’s a high-stress, feast-or-famine, daily dogfight of a [...]

Leif Jägerbrand is one of the founders of Admeta, a leading technology and knowledge provider of white labelled Private Ad Exchange solutions to premium publishers in Europe. He works as Chief Revenue Officer & Product Strategy. Executive summary In this post I [...]

Criteo has announced that it is entering into an advertising partnership with Yahoo Japan. In a deal that reflects other international agreements, Criteo Japan appears to be buying ad space from Yahoo Japan. A piece in the Nikkei today states [...]

James Prudhomme, Datacratic CEO & Jeremy Barnes, Founder & CTO, discuss the company’s real-time decicion engine for automated buying, the flexibility of the solution as well key trnds they currently see in the real-time market. Can you give a brief overview [...]