ExchangeWire is looking forward to tomorrow's ATS Sydney event. We are bringing together the region's most senior digital ad execs to discuss the emerging data-driven display eco-system - and it's likely effect on how media buying is done across [...]

Stephen Hunt TubeMogul's Asia-Pacific Director talks candidly about the challenges the online video industry currently faces: demand outstripping supply; publishers holding on to unsold inventory to protect its value; and lack of transparency in video advertising and the industry's absence of [...]

There are reports in the French media that Le Collective - a loose alliance between some of France's top publishers - has agreed to set up the first publisher exchange in France. The alliance is made up of [...]

TRUSTe Expands Privacy Management Product Suite to Address Data Privacy Challenges in the UK Privacy company TRUSTe has launched a product this week that tells publishers the identities of the tracking companies that drop cookies on visitors' computers. The service, dubbed EU [...]

Richard Sharp is UK MD Media and Head of Trading at ValueClick. Here he discusses the centralising of the retargeting and why ad networks can still add value with their audience and delivery expertise. From an ad network point [...]

Videoplaza Launches Karbon, Its "Agnostic" Video Ad Management Platform Videoplaza, a leading sell-side ad management platform for video, unveiled Karbon this week. The technology is the first device-aware ad platform, which means publishers can now monetise their video content across any [...]

MediaMind and Encore Media Metrics announced a partnership this month that aims to help marketers understand attribution credit across digital campaigns. Here Steve Latham, Founder and CEO, Encore Media Metrics, explains how marketers can simplify the process of attributing [...]

Consolidation: Super Carrier SingTel Buys Amobee For $321 Million The mobile ad market continues to boom. Mobile advertising is projected to bring in revenues of $2.6bn in the U.S. alone this year, and that is only a small fraction of the [...]

nugg.ad Awarded EuroPriSe Privacy Seal For Data Protection On the heals of the EU Google hoopla around privacy, it seems rather timely nugg.adnow has their own shiny seal of approval. The targeting provider has been awarded the European privacy seal, EuroPriSe, [...]

Managing Director of Adap.tv, Phil Duffield, discusses their increasing activity in the Australian, South East Asian and Japanese marketplaces.   He says how the adoption of traditional media buying by today’s industry has created silos in TV and video resulting in [...]