Why AI Needs a More Vanilla 2026…

Shirley Marschall takes in everything that occured in the world of AI and ad tech in 2026, and concludes that we might really need a break...

Shirley Marschall takes in everything that occured in the world of AI and ad tech in 2026, and concludes that we might really need a break...

In today’s Digest, we cover Meta tolerating China-linked ad fraud to protect revenue, the US suspending a tech deal with the UK amid trade frustrations, and AI becoming Santa’s helper for 2025 Christmas shopping.

In the third AI piece in our 2026 predictions series, we look at how creative optimisation is changing in the era of AI. What do they expect to see next year?
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