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The MadTech Podcast
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Commercial Opps 2025 Updated
TraderTalkTV
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    Adform’s Jochen Schlosser on the End of Xandr and the Future of the DSP
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    DAIVID Launches New AI-Powered Solution That Enables Marketers To Benchmark Ad Effectiveness Against Competitors in Real Time
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Digest: Google AI Overviews Harming Referral Traffic by up to 25%; Netflix more than Doubles US Upfront Commitments

Digest: Google AI Overviews Harming Referral Traffic by up to 25%; Netflix more than Doubles US Upfront Commitments

In today's ExchangeWire News Digest: Google AI Overviews harming search referral traffic by up to 25%; Netflix more than doubles US Upfront commitments; and MSQ Partners rules out potential S4 [...]

The Kite Factory’s Simi Gill on Grok Introducing Ads, Google vs Publishers, and Instagram’s New Map Feature 

The Kite Factory’s Simi Gill on Grok Introducing Ads, Google vs Publishers, and Instagram’s New Map Feature 

Simi Gill, head of digital at The Kite Factory, joins the ExchangeWire team to chat Grok ads, Instagram maps and more...

The Stack: Ad Tech Tensions

The Stack: Ad Tech Tensions

This week, tech and media saw legal battles, new AI tools, safety concerns, and TV show production decline. In today’s MadTech Daily, we cover Dentsu's revenue dipping, Paramount's latest strategy [...]

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    Surviving Google Zero: What's Next for Publishers? August 18, 2025
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    From Creepy to Clueless: Is Vibe Targeting Becoming Ad Tech’s Latest Black Box? August 18, 2025
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    The ExchangeWire Media Pulse: H1 2025
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    The ExchangeWire Media Pulse: H2 2024
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    The State of Data and Tech Maturity for Brands in APAC
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Digest: Google AI Overviews Harming Referral Traffic by up to 25%; Netflix more than Doubles US Upfront Commitments

Digest: Google AI Overviews Harming Referral Traffic by up to 25%; Netflix more than Doubles US Upfront Commitments

In today's ExchangeWire News Digest: Google AI Overviews harming search referral traffic [...]

DAIVID Launches New AI-Powered Solution That Enables Marketers To Benchmark Ad Effectiveness Against Competitors in Real Time

DAIVID Launches New AI-Powered Solution That Enables Marketers To Benchmark Ad Effectiveness Against Competitors in Real Time

LONDON – August 15, 2025 – Advertisers can now instantly compare the effectiveness [...]

The Stack: Ad Tech Tensions

The Stack: Ad Tech Tensions

This week, tech and media saw legal battles, new AI tools, safety [...]

DoubleVerify’s Report Reveals How AI Is Improving Workflow Efficiencies & Driving Business Outcomes

DoubleVerify’s Report Reveals How AI Is Improving Workflow Efficiencies & Driving Business Outcomes

DoubleVerify, the leading software platform to verify media quality, optimise ad performance, [...]

Digest: Perplexity Bids Billions for Chrome; Tech Firms Step Up Ad Fraud Crackdown; Streamers Slash Scripted TV Commissions 

Digest: Perplexity Bids Billions for Chrome; Tech Firms Step Up Ad Fraud Crackdown; Streamers Slash Scripted TV Commissions 

In today’s Digest, we discuss Perplexity bidding billions for Chrome, tech firms [...]

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