Yoad Shloosh, head of EMEA at Intent IQ, examines differences between the US and UK markets when it comes to identity and privacy-first advertising, concerns for publishers facing increasing identity loss, as well as creating a solution that works for [...]

Adzymic, an award-winning provider of omnichannel creative and media solutions, has strengthened its commitment to the Australia and New Zealand markets with the appointment of Ben Farnsworth as Managing Partner, ANZ. Ben brings over a decade of experience driving growth for [...]

In today’s MadTech Daily, we cover Google’s ad tech trial nearing a judge’s decision, Amex and Duolingo launching ad platforms, and Mozilla partnering with Index Exchange.

In today’s Digest, we discuss the EU rolling out an AI strategy to reduce foreign reliance, OpenAI giving content owners more control on Sora, and Instagram testing an iPad-style layout.

As the ad industry evolves, what is the state of brand safety in 2025? We questioned a range of industry experts on the topic, gathering their insights on how advertisers can navigate it.   Does brand safety still matter?  We’ve been living through [...]

This week brought big shifts in streaming, fresh AI experiments in commerce, major agency consolidation, and regulators keeping a close eye on ad tech. In today’s MadTech Daily, we cover the podcast industry being twice as large as previously thought, [...]

In today’s Digest, we cover Spotify’s CEO exit bringing dual leadership, Epic saying Apple’s install changes slash drop-offs; and The Trade Desk overhauling its digital ad data marketplace.

Yaron Tomchin, CEO of Mobupps, discusses the importance of championing gender equality and diversity, equity, and inclusion (DEI) in the ad tech space. Ad tech is an industry built on disruption. Yet when it comes to gender equality and leadership [...]

Shirley Marschall turns her attention to the digital future, and why AI slop is set to be the star (?) of the show...

In today’s Digest, we cover a record-breaking deal closed by Electronic Arts, the FTC giving final approval to the Omnicom–IPG deal on the condition of certain ad rules as well as Anthropic tripling its global staff as AI demand surges.