Ad Tech

  • Mobile & Video Fuel AU Ad Spend; Sports PMP Opens Up in SEA Markets

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  • Audio Ads Via DoubleClick Bid Manager; Location Sciences Launches 'Verify'

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  • AANA Forms Alliance with PwC's CMO Advisory; Forsman & Bodenfors Goes to Singapore

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  • APAC Advertisers & Publishers Must Tweak Strategy for Mobile: Q&A with OpenX Co-Founder Jason Fairchild

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  • Resorts World Genting Taps Membership Card to Manage Omnichannel UX; Singapore Broadcaster to Establish Integrated Marketing Unit

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  • Growing Sustainably: Q&A with Gavin Stirrat, VP Europe, Partner Services, OpenX

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  • Two AU Advertising Boards to Merge; Singapore Premium Ad Marketplace Goes Live

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  • HP Balances Data Access with Retail Partners in Bid to Offer Omnichannel UX

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  • China, Japan & Korea to Drive App Store Spend; News Corp AU Opens Content Marketing Agency

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  • The Digital Advertising World Is Changing, But That Equals Opportunity for Ad Tech Firms

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