In her weekly column, Shirley Marschall looks at how humans have positioned themselves in the AI era - and asks why we’ve become the 'error-prone machines’...

In today’s Digest, we cover major shifts for advertisers in 2026 media budgets, ChatGPT offering target shopping via OpenAI, and OpenAI striking a deal with Intuit for personal finance integration. We also discuss Meta being cleared of monopoly claims over [...]

In today’s Digest, we discuss Channel 4 launching an AI ad tool for SMEs, Jack Dorsey backing diVine, a Vine reboot featuring its video archive, as well as Jeff Bezos becoming co-CEO of Project Prometheus.

In today’s Digest, we discuss the IAB launching a faster ad auction protocol, NBCUniversal preparing to debut its new NBC Sports Network, and Alibaba rolling out an AI tool to streamline sourcing.

This week, broadcasters, tech giants, and regulators redrew the boundaries of digital media  from ITV’s precision TV ads to Europe’s softened AI stance. In today’s MadTech Daily, we cover the EU planning a new probe into Google over news rankings, [...]

In this week's column, Shirley Marschall looks at ad tech's addiction to shiny new things, how the industry loves a new distraction, and why every year has to be 'the year of...' something... The following story is based on true events. [...]

In today’s Digest, we look at Trump threatening a USD$1bn lawsuit against the BBC over the editing of a Panorama broadcast, TikTok and iHeartMedia launching a podcast network to tap the creator economy, and Netflix eyeing original video podcasts. We [...]

VideoElephant’s October 2025 Rewind Report reveals a transformative surge in licensed and monetised video content usage among top global publishers, as AI-driven search reshapes digital media distribution. Key findings from VideoElephant’s data—capturing usage across major clients including MSN, Gannett, News Corp Australia, and [...]

In today’s Digest, we cover Amazon expanding its global reach with a low-cost Bazaar app, OpenAI proposing teen safety standards amid rising scrutiny, and Google’s AI Overviews disrupting traffic for the Daily Mail.

Cedara, the AI engine for sustainable media, announced that it has been recognised as a major contender in Everest Group’s Carbon Accounting Platform PEAK Matrix® Assessment 2025. The PEAK Matrix® Assessment by Everest Group provides a comparative evaluation of leading carbon [...]