This week’s headlines underscore how AI, sustainability, and market expansion are reshaping advertising consumer engagement globally. In today’s MadTech Daily, we cover Omnicom posting a USD$941m Q4 loss following its IPG deal, WPP launching a new advertising intelligence framework, and [...]

We sat down with to Clinch CEO and co-founder Oz Etzioni to discuss the impact of AI on advertising workflows…

In today’s Digest, we discuss Perplexity stopping ads to protect AI trust, Havas posting APAC gains in a ‘transformative’ year, and Nvidia landing a multibillion-dollar deal with Meta.

In today’s Digest, we cover Starmer targeting youth social media access, Ireland’s DPC probing X over Grok imagery, and Ad Net Zero’s young leaders making new recommendations. We also look at Warner Bros giving Paramount a final bid deadline

Audion, a global digital audio specialist, has launched 'Audion AI', the first artificial intelligence (AI) solution designed to deliver outcome-driven audio advertising campaigns that maximise brand performance. Audion AI addresses key challenges facing audio advertising: the highly fragmented environment in which [...]

We meet Yaron Tomchin, CEO at Mobupps, to discuss the omnichannel landscape and how innovation has turned media planning into a far more dynamic process… Mobupps Mobupps is a global frontrunner in mobile advertising and technology solutions. With a legacy spanning over [...]

In today’s Digest, we cover ByteDance scaling back its AI video app following a Disney warning, the Alliance of Independent Agencies launching a Middle East chapter with 23 founding members, and new data showing backlash to Six Nations in-game ads.

AudioStack, the leading enterprise solution for AI audio production, has appointed Alexis van de Wyer as chief executive officer. Founder Timo Kunz will continue leading the company's technology development and product innovation initiatives. van de Wyer brings 25 years of experience [...]

In today’s Digest, we look at the IPA Census 2025 showing staff declines and diversity gains, Amazon eyeing a marketplace for AI content deals, and Spotify profits soaring after raising prices.

With Lunar New Year approaching next month, we look at the opportunities on the horizon for advertisers, as well as the challenges these bring about...