Spyrosoft AdTech, a software development company specialising in advertising and marketing software, announces the official launch of its AI Media Planner to help companies eliminate manual processes and automate the most time-consuming aspects of campaign planning, setup, and execution.  The AI [...]

This week Shirley Marschall casts her eye over Google's AI search moves and new CMA rules, asking whether visibility ever converts to value… Google’s latest move to AI-ify search, not just by bolting an AI Overview but by turning search itself [...]

In his latest column, Alex Lamaro-McCrindle of Miroma Founders Network, turns an old proverb on its head as he looks at the hidden funnel, and the unseen user journey...

In today’s Digest, we discuss Portugal fining telecoms companies over ad collusion, The Trade Desk’s CRO stepping down after seven months, and software buyouts falling to pandemic-era lows amid an AI-driven market rout

In today’s Digest, we cover Google introducing Search Profiles in Discover, Roblox expanding ads to children under 13, and Singtel securing AI funding through a partnership deal in Singapore. 

This week, AI investment surged, regulators tightened their grip on tech platforms, and advertising giants doubled down on data-driven growth strategies. In today’s MadTech Daily, we cover the SPUR Coalition welcoming 30 new members at the World News Media Congress, [...]

Thrad, the AI-native advertising infrastructure platform, today (4th June, 2026) announced the general availability of four distinct ad formats designed natively for LLM and AI-powered conversation environments. The launch reflects a deliberate move away from retrofitted display formats. Rather than adapting [...]

In today’s Digest, we cover Google coming under UK scrutiny over its use of publisher content in AI products, InMobi and Scope3 launching an autonomous media buying agent, and DeepSeek nearing a $7bn funding round. 

We chat to Yaron Tomchin, CEO of Mobupps to discuss his main takeaways from the recent MAU conference ..

What links a disappointingly dull watermelon and the ad tech ecosystem? Only Shirley Marschall could bring you the answer...