In today’s ExchangeWire news digest: an investigation by the WSJ finds that an older version of TikTok violated Google’s app store policy; concerns around influencer marketing are resurrected after an investigation into Indian rapper Badshah; and TRMC criticises Coles for its decision to drastically cut its production of print catalogues.   A previous version of TikTok violated Google’s app store policies   The Wall Street Journal has revealed that a previous version of popular short-form app TikTok collected device MAC addresses without consent from [...]

Read more

In today’s ExchangeWire news digest: OOH giant Clear Channel Outdoor announces its bringing its RADAR offering to Europe; Australian industry bodies AANA and Ad Standards combine; and the Evening Standard prepares for a restructure to focus on building its digital and mobile offerings.   Clear Channel Outdoor announces plans to bring smart digital billboards to Europe   The world’s second biggest out-of-home (OOH) advertising firm, Clear Channel Outdoor, has announced that it will bring its RADAR solution to Europe. The outdoor advertising giant will now [...]

Read more

In today’s ExchangeWire news digest: Mike Pompeo outlines plans to further reduce China’s presence in US cyberspace; Microsoft is reportedly on track to take over TikTok’s US operations; and Australia sees TV ad revenue fall, but remains optimistic about recovery.   US announces plans for ‘clean network’, further alienating China   The Trump administration has announced its plans to introduce tougher measures to protect US cyberspace by banning more ‘untrusted’ Chinese apps. In a statement released yesterday (5th August), secretary of state Mike Pompeo [...]

Read more

In today’s ExchangeWire news digest: UK advertising spend fell by £1.1bn amidst COVID-19; Google Australia’s managing director criticises the ACCC’s draft code of conduct between digital platforms and publishers; and Baidu reaches a deal with Microsoft to supply native ads across MSN.   COVID costs UK more than £1.1bn in ad spend   Research by holdings firm Nielsen has found that UK ad spend fell by more than £1.1bn year-on-year due to the Coronavirus pandemic. The study revealed that lockdown measures implemented at the [...]

Read more

In today’s ExchangeWire news digest: the Australian advertising watchdog launches a federal suit against Google for its data practices; Ofcom faces mounting pressure to ban state-owned Chinese news broadcaster CGTN; and India extends its ban to a further 47 apps, with another 275 reportedly under investigation.   ACCC files suit against Google over data practices   The Australian Competition and Consumer Commission (ACCC) has launched federal court proceedings against Google over its data gathering practices. The industry watchdog alleges that the US-based tech giant [...]

Read more

In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition: Netflix struggles to capitalise off of its growth in APAC; TikTok pulls out of talks over setting up its non-China HQ in the UK; Snapchat owner Snap remains wary about ad demand; and Australian media technology firm Winr launches the country’s first advertiser-funded paywall.   Netflix sees slight decline in APAC user revenue Netflix is struggling to capitalise off of its growth in [...]

Read more

In today’s ExchangeWire news digest: Slack files an antitrust complaint with the EU against Microsoft’s bundling of ‘Teams’; Australian media technology company, Winr, launches advertiser-funded paywall ‘AdGate’; and TikTok sees increased scrutiny from the Australian government over privacy fears.   Slack files EU antitrust complaint against Microsoft   Workplace messaging platform Slack has lodged a complaint with the European Union against Microsoft. The complaint accuses the US tech giant of stifling competition by bundling its own Teams instant messaging service with a subscription to [...]

Read more

In today’s ExchangeWire news digest: eBay is reportedly nearing a deal to sell its classifieds business to Adevinta; TikTok breaks talks with the UK regarding its non-China HQ amidst growing political tension; and a recent study finds that Australians think commercial TV is more valuable than ever before.   eBay reportedly close to classifieds deal with Adevinta   eBay is reportedly close to clinching a deal to sell its classified ads unit to Norwegian e-commerce firm Adevinta. According to a report from the Wall [...]

Read more

In today’s ExchangeWire news digest: the California Consumer Protection Act (CCPA) comes into force today, allowing the state’s attorney general to act on complaints of data breaches; Australia records a 40% decline in ad spend during May; and Facebook updates its News Feed to promote content from original sources.   CCPA comes into force today   Today (1st July) marks the enforcement of the California Consumer Protection Act (CCPA). The somewhat contentious new law grants California’s attorney general the power to investigate and bring [...]

Read more

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the globe. In this edition: Apple announces changes to IDFA, making compliance to its AppTrackingTransparency framework compulsory; WhatsApp’s new payment service encounters a hurdle after being blocked in Brazil; Tik Tok launches its own marketing agency in Australia; and Google relents somewhat on the debate over paying publishers for news content.Apple makes adherence to its AppTrackingTransparency mandatory   Tech giant Apple will now require app developers to [...]

Read more