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  • Twitter Warns of Financial Struggles; Viu Partners with Singaporean and Thai Broadcasters

    In today’s edition of the ExchangeWire Daily Digest: Twitter warns of financial struggles; Viu partners with Singaporean and Thai broadcasters; and Ooh Media requests voluntary suspension.  Twitter warns of financial struggles Twitter warned its financial performance would fall short this quarter as [...]

  • EMEA Travel Trends Around COVID-19

    In the latest of an analytical series, Sojern examines the impact of the ongoing outbreak of the Covid-19 coronavirus strain upon the global travel industry. With more than 345,767 confirmed cases and over 14,927 deaths from COVID-19 globally, we are undoubtedly [...]

  • Silverbullet Group Supports Save The Children with Pro Bono Campaign

    Since the official announcement surrounding the coronavirus being confirmed as a pandemic by the World Health Organisation, the data-smart marketing experts Silverbullet Data Services Group support Save The Children during this moment of difficulty, to promote trusted information for those [...]

  • GSG Acquires iGraal; ITV Cancels 2019 Dividend and Abandons Revenue Outlook

    In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in this edition: GSG acquires iGraal; ITV cancels 2019 dividend and abandons revenue outlook; and Simpli.fi bolsters OTT and CTV offering.  GSG [...]

  • Fox to Buy Tubi TV; S4 Capital Sees Strong Organic Growth

    In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in this edition: Fox to buy Tubi TV; S4 Capital sees strong organic growth; AnyMind Group acquires POKKT Mobile Ads; PubMatic [...]

  • Disney+ India Launch Postponed; eMarketer Lowers Global Ad Spend Forecast

    In today’s edition of the ExchangeWire Daily Digest: Disney+ India launch postponed; eMarketer lowers global ad spend forecast; and Netflix to reduce European video quality.  Disney+ India launch postponed  Disney said on Friday that it is postponing the launch of its eponymous [...]

  • PubMatic's Emma Newman on Apple; Broadcasting; and Project REARC

    On this week’s episode of The MadTech Podcast, ExchangeWire’s Rachel Smith and Lindsay Rowntree are joined by Emma Newman, CRO EMEA, PubMatic, to discuss the latest news in ad tech and martech. On this week's episode: - Apple have been fined by [...]

  • bet365 Backs White Bullet for Renewed Ad Protection Partnership

    White Bullet Solutions, the digital marketing transparency experts, today announced the continued ad protection partnership with leading online gaming brand bet365. In the face of increased advertising criteria, bet365 has restated its commitment to online safety and compliance with the renewal [...]

  • Disney Looks to Sell TrueX; S4 Capital Sees Strong Organic Growth in First Year

    In today’s edition of the ExchangeWire Daily Digest: Disney looks to sell TrueX; S4 Capital sees strong organic growth in first year; and The Trade Desk & TikTok join forces.  Disney looks to sell TrueX Walt Disney is looking to sell TrueX, [...]

  • Brand Suitability: Demystifying Blocking and the “DV Clouds”

    In this article written exclusively for ExchangeWire, Matt McLaughlin (pictured below), COO of DoubleVerify, responds to concerns over the firm's use of "clouds" in the aim of maintaining brand safety and negating advertising fraud. At DoubleVerify, a key component of our [...]