Latest Stories

• Digest: Meta’s FTC Antitrust Trial Draws to a Close; YouTube Tops TV Viewing; Temu-owner PDD Holdings Sees Income Drop

  2 weeks ago News

  

  In today’s Digest, we look at Meta’s FTC antitrust trial drawing to a close, PDD Holdings’ income dropping amid price wars and tariffs, and YouTube topping TV viewing among media companies for the third month in a row. Meta Awaits Ruling [...]

• Made for Ignoring: Why Optimisation Is Killing Advertising’s Soul

  2 weeks ago News

  

  Shirley Marschall examines how optimisation is affecting advertising. Have we optimised into oblivion? Remember that banner ad that made you laugh? The pre-roll that really resonated with you (or at least didn’t make you skip immediately)? The Instagram ad you [...]

• Taboola Named One of Sunday Times’ Best Places to Work 2025

  2 weeks ago News

  

  Taboola, a global leader in delivering performance at scale for advertisers, has been recognised on the esteemed Sunday Times Best Places to Work 2025 list. Taboola was named as one of the UK’s best medium-sized places to work, with particular acknowledgement [...]

• Digest: RedBird to Acquire Telegraph; European Alliances and Copyright Challenges in the UK AI Sector 

  2 weeks ago News

  

  In today’s digest, we look at RedBird’s agreement to acquire the Telegraph newspaper group, the latest in the UK's AI sector, and Alibaba's Taobao Instant Commerce Portal surpassing 40 million daily orders. RedBird to Acquire Telegraph A consortium led by RedBird Capital [...]

• What's Happening in CTV in APAC?

  2 weeks ago Podcast

  

  In this MadTech Podcast Special, OMG's Nina Fedorczuk and Alissa Bantigue join ExchangeWire's John Still to discuss the developing connected TV (CTV) landscape across the Asia-Pacific (APAC) region. In this session, Fedorczuk and Bantigue detail: Major differences between CTV in APAC [...]

• Buying Certainty in Uncertain Times: Why Programmatic Delivers Stability for Brands

  2 weeks ago News

  

  Franck Vidal, director, Southeast Asia sales & partnerships of ATS Singapore 2025 event sponsor Vistar Media, looks at why programmatic is a constant in a constantly moving marketplace… Uncertainty is becoming the new normal. From shifting global supply chains to fluctuating [...]

• Bedrock Platform & Evorra Announce Partnership to Power Responsible, Scalable Audience Activation

  2 weeks ago News

  

  Bedrock Platform, the scalable media trading infrastructure provider for high fidelity signal environments, today (May 27th, 2025) announced a new partnership with Evorra, the SaaS audience platform engineered for transparent, privacy-first data collaboration and control at scale.  This collaboration empowers advertisers [...]

• ATS Singapore 2025: Delving Deeper into This Year’s Topics 

  2 weeks ago News

  

  ExchangeWire's ATS Singapore returns in just over a month for its 14th anniversary in the APAC region. We take another dive into this year’s topics, from AI to incrementality.  With ATS Singapore 2025 just around the corner, we gathered more insights [...]

• New Report Finds Soft Drink Brands Losing Their Fizz Due to Confusion & Lack of Emotional Consistency

  2 weeks ago News

  

  Consumers are being left confused and unsure how to feel about the majority of soft drink brands. That’s according to new data from DAIVID, which found that confusion is among the top emotions people feel when watching soda ads. DAIVID – [...]

• El Nacional Unlocks 11% RPM Uplift with Pubstack’s Server-Side Technology

  2 weeks ago News

  

  El Nacional, a leading digital news outlet in Catalonia, successfully increased its RPM by up to 11% with Pubstack’s server-side integration, delivered through One, Pubstack’s full-stack monetisation manager. The integration, activated in under two minutes, enabled the media outlet to [...]