MadTech Podcast

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  Digital Advertising in 2024: Who’s in Charge?

  In a rapidly evolving, increasingly complex, and highly competitive industry, who really holds the reins of power? As the landscape shifts, the question arises: Who bears the responsibility for molding the future of digital advertising? In this special episode, Karan Singh [...]

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  ExchangeWire on Amazon Adding Ads to Prime Video, NYT Suing OpenAI, and E-Commerce Brands Facing Tax Reporting

  It was a content team special on this week's episode of The MadTech Podcast - ExchangeWire's research lead Mat Broughton and editorial lead Mariam Ahmad join head of content John Still to discuss Amazon's ad-tier Prime Video streaming service; New [...]

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  MadTech Podcast: ExchangeWire's 2024 Predictions Special

  In the final episode of the year, ExchangeWire's Rachel Smith, Lindsay Rowntree and Ciarán O'Kane give their thoughts on what's going to make big news in 2024. Thanks for listening this year - we'll be back in the new year with [...]

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  R3's Penelope Siraj on Google's Epic Lawsuit, Greenwashing, and Content Moderation

  ExchangeWire's John Still and Rachel Smith are joined by Penelope Siraj of R3 for this week's MadTech Podcast. Tune in as they discuss three news stories, all with a legal angle and far ranging ramifications for the media industries. This week's [...]

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  ExchangeWire on Meta's $600M Competition Damages Claim, Brand Hesitation Surrounding Threads, and Spotify Layoffs

  On this week's episode of The MadTech Podcast, ExchangeWire's editorial lead Mariam Ahmad and head of research Mat Broughton join head of content John Still to discuss Meta facing a $600M competition damages claim in Spain; Thread's potential in carving [...]

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  Mastercard's Snigdha Nandan on United Airlines, Black Friday, and Google

  On this week's episode of the MadTech Podcast, Snigdha Nandan, director digital and social marketing APAC, Mastercard, joins ExchangeWire's research lead Mat Broughton and COO Lindsay Rowntree to discuss United Airlines' mulling targeted ads, record Black Friday online spend, and [...]

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  Criteo's Barry Adams on traffic shaping, sustainability and the programmatic ecosystem

  In our latest MadTech Podcast Special, Barry Adams, EVP AdTech Services, Criteo and GM BidSwitch joins ExchangeWire head of content, John Still, to discuss BidSwitch's work, the importance of a sustainable approach and the current state of the programmatic ecosystem [...]

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  Iris' Richard Hayter on X, YouTube, and OpenAI

  In this episode of the MadTech Podcast, Richard Hayter, group creative director at Iris, joins ExchangeWire's CEO Rachel Smith and head of content John Still to discuss allegedly deceptive ads on X, YouTube cracking down on AI-generated videos, and the [...]

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  Purpose Disruptor's Jonathan Wise on Greenwashing, Apple, and AI

  In this episode of the MadTech Podcast, Jonathan Wise, co-founder of Purpose Disruptors, joins ExchangeWire's research lead Mat Broughton and editorial lead Mariam Ahmad to discuss alleged greenwashing by water bottle producers, Apple's sustainability marketing, and Meta's restrictions on political [...]

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  dentsu's Sonya David on Meta, OpenAI, and NFTs

  In this episode of The MadTech Podcast, Sonya David, head of strategy at dentsu Singapore, joins ExchangeWire's head of content John Still and CEO, Rachel Smith, to discuss Meta allowing marketplace sellers to opt out of data sharing, OpenAI's chatbot [...]

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